Million Dollar Days

Expectations vs. Reality

• Robby Choucair and George Passas • Season 1 • Episode 73

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What happens when you’re ready for a peaceful early night—and end up in a spiral over a $900 mistake? In this episode, Robby opens up about a LinkedIn job ad gone wrong, the panic that followed, and the surprising emotional high of getting that money refunded. It’s a simple story, but one packed with insight into how expectations influence our moods more than reality ever does.

The psychology of expectations governs so much of our happiness. Your car starting each morning rarely brings you joy, but when it fails to start and then finally roars to life, you feel disproportionate happiness despite ending up exactly where you expected to be originally. This same principle extends to health, relationships, and especially business. When a health scare strikes, our priorities instantly shift, revealing what truly matters beyond deadlines and reports.

Whether you're building a business, leading a team, or just navigating your own self-growth journey, this episode will hit home. It’s a reminder that it’s okay to want more—as long as you’re grounded in appreciation. Always grateful, never satisfied.

George:

You still go to sleep early, not lately, but yes, why not? Why not?

Speaker 2:

Yeah.

George:

I've just had so much on Like, like, just mental things. I've just been over the last couple of weeks having a go to bed early.

Robby:

You mean like mental like crazy, not mental like brain.

Speaker 2:

Oh, no, no, no, no, like busy work.

Robby:

Yeah, like work shit.

George:

Like even today, you know what's going on today. I like work shit. Like even today, you know what's going on today. I've got so much to do and then you just get pulled in 30 different directions from random shit.

Speaker 2:

Yeah, lots happening today.

Robby:

Yeah, I ask because I've been better at it right and I've been like, and even last night.

Robby:

Not bad for a night owl huh hey, not bad for a night owl. Not bad for a night owl. Last night I was in bed at 9.30. I don't believe you 9.30. I don't believe you. Send me a photo next time. Let me tell you what happened, though. Do you check? Do you use your phone in bed, like when you're just about to put it away? Very no, not really Never. Not really no At all at all. So you never lay down in your bed on your phone.

George:

No, but most of the times, generally, I'll be staying up, watch TV or whatever I'm doing. Then I go to bed, and when I go to bed there's no phone. My phone goes on airplane mode when I sleep.

Robby:

Yeah, okay, do you charge it next to you Sometimes? Yeah, you don't charge your phone every night. What's your problem? Just?

George:

live life on the edge. Man you ever wake up on 7%?

Robby:

Yeah, I've definitely done that. I've definitely done that, man, my phone's almost out.

George:

Generally, I put my phone on the charger when I get home, so I just put it on the charger and leave it there.

Speaker 3:

Oh really.

George:

Yeah, by the time I get to bed, it's whatever. It's got 80% and that'll see me through. Then I get to work just on the charger again Interesting strategy. Yeah, that's it.

Robby:

I'm just like hey, don't touch me. Anyway, I share that because I tapped into that conversation, because yesterday I got home and I got changed and brushed my teeth and stuff and went straight to bed. I thought I'm gonna bed like, I'm gonna go to bed early, I'm gonna get you know eight hours. I can get up at five. It's going to be sick. And I go to bed and I check on my phone and I'm addicted to my emails. I know it, don't lecture me about this. I was checking my emails before bed and I see an email from LinkedIn and I thought, oh, it says LinkedIn billing, check it $940. Oh, you're on a premium subscription. Hello, what the fuck's going on here? So I click into it and I look and we've got a job ad running at the moment. All right, now I, to my knowledge, I set the thing to be a hundred dollars total spend. You did a hundred dollars a day. Well, no, I got on and it was so.

Robby:

Anyway, I was about to get a bit early, got into a panic, right. I got up, grabbed my laptop trying to work out what's going on here and I look into it's running for 70 bucks a day. It's been running for 12 days or whatever it is and and I'm like this is something's gone wrong. I've just spent a thousand. But I got really upset. Yeah, I felt like a thousand bucks was burnt. So I sat there on the back end of LinkedIn trying to find help. Blah, blah, blah. How do I create a ticket? This is an error on their end. Blah, blah, blah and I work out how to create a support ticket or get on a chat, and I jump on a chat with someone and then they send me some of it and I'm thinking this is gone, like I just got to get over it, just go to bed.

Robby:

Like just close your laptop and at least you'll get Ed out of sleep. Anyway, maybe 45 minutes later, after chatting to like three different people, I'm chatting to this girl called Sarah on LinkedIn help and she's like what's the problem? And I said listen, I went to do this. If you check my previous job ads, I never spend this much. You check my previous job ads, I never spend this much. Blah, blah, blah. I don't know what's happened here. I'd had no intention of spending that much. I don't have the money, please. Blah, blah, blah. And guess what? They refunded the whole thing. And let me tell you in that moment how happy I got, pumped. I was going to bed like eh, like you know, and then saw that I lost 900 bucks, got my 900 bucks back over the moon In the same position. I was mentally before it Over the moon now, but going to bed like, yeah, what a day, what a link. I was going to put a post up. I love LinkedIn.

George:

Why I would have gone to bed. I was freaked.

Robby:

No, no, as in. When I saw the money come out, I was like what is this? You know what I mean? And I was too startled to try and not do something about it there. And then, but by the end of it, dude over the moon. And then I was like I'm in the same position now that I was before. Isn't that weird? And it reminded me of the whole car starting thing. Yeah, and I was before, isn't that weird?

Robby:

And it reminded me of the whole car starting thing and I was like, look at that, I lost $900, got it back wrapped, wrapped over the moon. I wouldn't have been as happy if I made $900. But the fact that I got the money I lost or had you not even known that you lost $900? Yeah, I had no idea Prior to checking my email.

Robby:

That email didn't just come through, it had been there for like an hour. I just hadn't looked at it. And then I was like this thing about life and your expectations, man, right, the same way. The story I've shared previously Never happy when your car starts. Never, not once, have I been happy since that day that my car started. Yeah, but that story where I couldn't get it to start. I couldn't get it to start. When I did, I was over the moon and it's like now I was back in the same position an hour later. I was stoked. Expectations, man, like expectations. Do you know what I mean? Set the bar here, or you get used to it, whatever it is. You start doing this all the time. It kind of gets really familiar and then all of a sudden that doesn't make you happy anymore, because it's just like you know, it's normal the car starts.

Robby:

It's normal, of course I'm going to buy lunch today. Yeah, do you know it's normal the car starts. It's normal, of course I'm going to buy lunch today. Yeah, do you know what I mean? Of course I'm going to buy lunch. Of course I'm going to drink sparkling water, and it's like someone would kill for chilled, clean, filtered sparkling water.

George:

You just grab it out of the fridge. A healthy man has a thousand wishes. An unhealthy man has just one.

Robby:

But, dude, it's like where else? The thing that, because I was laying in bed after that and I'm like wrapped I can't explain to you how wrapped I was, I couldn't believe that it came through, I could not believe it and then I was just sitting there thinking you're in the same position, you were, but you're wrapped. Now, like do we need a loss to feel the you know what I mean Like what, where else is this happening? Yeah, in your life. Me personally, I'm talking to myself. Yeah, but like it's like where else is this happening in your life? Where else are you like do you know what?

Robby:

I mean like yeah, absolutely, if you found out you were sick tomorrow and then it was like, oh, now I was the wrong person, you'd be wrapped.

George:

You'd be like, oh man, this is the best day ever, but you were just as healthy yesterday and you didn't care yeah, so today I went to the physio and I if you, if you cancel within 24 hours, you still get to pay 100 bucks or some shit like that, and what a rip oh, what a rip off anyway I was.

George:

I had so much on today that I was like fuck it. Like here's my amex. Don't talk to me, all right, I can't, I've just got so much on. Anyway, I was like fuck it, you know, whatever, I'll just go, just go. It was around the corner, it's not far.

George:

Port melbourne went to the physio doing my thing. Get a couple of get a phone call was my apprentice, let it go through the keeper, and he calls again. I didn't see it the second time and then I thought, all right, if it's important, I better give him a call. He's called me twice. I called him back and he's like oi, I've just had to take your dad to hospital. I'm all right. Okay, what's going on?

George:

He goes, this, this, this and this he's pretty much was didn't collapse, but he was like lightheaded, dizzy and all that sort of stuff. So I took him to the hospital and it's like, okay, in that moment, like I had so much on today and I still do, I still do, I've got heaps. Like. I'll be working tonight, I'll be here. Yeah, we'll do it together, that's it. You help me, I'll help you. And it's like I had so much, like my whole mind was how the fuck do I get out of these physio appointments so I can go back to the office and start working and keep working, keep doing what I've got to do. And then in that moment, like you said, it's like oh, I've got to go to hospital now, the work didn't matter.

Speaker 2:

I'll do it tonight.

George:

Yeah, I didn't go to the apprentice. Oh's like, that's all right, all right, cool. What's the issue? What's happening? Where is he? What's he doing? He goes, cool. He's in an emergency. They're doing some tests. Blah, blah, blah. Is he all right? He goes, I don't know.

Speaker 2:

All that sort of shit. Think I'm the person people call when there's a catastrophe.

George:

It's about cool. Yeah, that's what we're gonna do. Let's go. I feel like I'm that person, yeah, anyway. So making phone calls on the way there, making my way there, get there, have a chat. I saw, I walked in, saw him and he was fine, like he looked all right. If you saw him and had a conversation, you could have a perfect conversation. Everything was all right. His blood pressure was really low.

Robby:

The funniest part about that was I did see your old man about an hour before all that happened. Yeah, that's it. And he came in and he's like thumbs up. I was on the phone and I just came in with a thumbs up and then like season hospital.

George:

Well, it's literally when he came here, he actually goes fuck, I got the shakes. All of a sudden I'm a bit. He says no, no, I'll be all right. And then he drove to site and then that's what happened. But similar to what you were saying, like you weren't concerned about that before, you weren't concerned about his health. I wasn't overly concerned when you said he got the shakes a little bit before. But maybe you thought, hey, maybe I should have said something or done something about it. But you know, in Choicing reports they can wait.

Robby:

Fucking insurance claims Like all that shit, it doesn't matter. Physio.

George:

Physio, exactly right. And you get to the hospital and he was okay. I was like, okay, good, you all right, yeah, I'm all right. Spoke to the doctor. He says, yeah, they'll be fine, blah, blah, blah. Okay, cool. So you get back into the work and come back here is waiting for you.

George:

But it was like everything's waiting for you. That's right. You'll die tomorrow and you'll have 4,000 emails in your inbox. The world's just going to keep ticking along. But, similar to what you said, it's like I was so flat out, I've been so, should I say, flustered. I don't know if the word's flustered, just pressure, just under pressure, that's fine. Pressure makes diamonds. Like I have that mentality. I try not to ever feel sorry for myself in those moments.

George:

When I'm busy, I'm like no no, like the way out is the what's it. The obstacle is the way. Do you know what I mean? Like you've got to go through this shit. That's how you're going to get win, that's how you're going to win the game. Go through it, yeah, yeah, I, I've got it. But shout out to Mike, he got me that for my birthday, I think last year. So, yeah, got through that moment and I was like, alright, I'm not worried anymore, but why?

Robby:

I was in the moment when it happened yeah, and it's like you are so relieved you came back to the same position you were in at the start, but you feel so good about it.

George:

Yeah, that's right it's better, but then you're back into what you were doing before. So is it the? What is it Comfort? Is it a level of comfort? Because Touchwood had that been a disaster?

Robby:

Yeah, nothing else would matter. Exactly.

George:

You think I'm coming back to the office today to process some fucking reports and invoices and send a couple of emails? Probably not. Think I'm concerned about my 3 pm meeting tomorrow with a developer that we always have every fortnight Probably not.

Robby:

Yeah it all goes out the window.

Speaker 3:

Yeah, I don't know.

Robby:

It just.

Speaker 3:

That's how dopamine works in your brain. It's a survival instinct for humans. So if you're hunting, dopamine helps you to keep hunting for hours and hours and hours and hours, and then you achieve the prize. So that's how the brain functions. Yeah, Nowadays we have an abundance of triggers of dopamine.

Robby:

Yeah, but it's more so like, like in. In my example specifically, it's like if someone said the, the level I was feeling post the thing to be back in the same position, was so good, and then it's like someone take a thousand bucks off me every day and refund me. Yeah, I mean, I'm gonna be rapping.

Speaker 3:

I have a sick, yeah because you had a task, and if you complete the task, you will be rewarded by dopamine that is how you put an expectation to yourself and you achieved it.

Robby:

Yeah, so it's like do you need to lose every day to feel good? Do you know what I mean? Do you need to count your L's because I guarantee you, I swear to God, had someone paid a thousand dollar invoice, I wouldn't have felt as good do you know what I mean, but to get back to grand and keep all the leads. There you go. That's the zinger. Maybe, hopefully, one of those comes through then, but it was just like and keep all the leads. There you go. That's the zinger.

George:

Maybe, Hopefully one of those comes through then.

Speaker 2:

Yeah.

George:

But it was just like Good customer service, though as well.

Robby:

LinkedIn. No, in that instance, shout out to LinkedIn. Shout out to.

George:

Seemed like it took a little while to get there. Oh, dude, they'll pass me on from person to person and I just thought this is going to be.

Robby:

I'm not going to like I'm wasting my time here, just go to sleep.

George:

Yeah, it's not like an Amex thing, where you call them up and they're like yeah, cool, sort it out done. Shout out to Amex. Yeah big fan. They called me today, say g'day, say hello. They just called me to say hello, yeah. But again they said hey, let's cancel it.

Speaker 2:

He's like, yeah, sweet.

Robby:

You didn't know who was doing it or what was happening.

George:

Well, no one's got. No one should be buying anything from Apple as in online yeah from the company card. Yeah, online. So I'd say no, cancel it. It's probably. It might not have been one of our employees. It could have been like someone got the number somehow.

Robby:

Yeah, it's been breached, or?

George:

something, yeah. So what were we saying? Oh yeah, so that was good by LinkedIn to actually give you the money back. Good customer service when they do stuff like that.

Robby:

Very fun, dude $944 or something like that.

George:

Yeah, I like that.

Robby:

Yeah, I thought it was sick, I thought it was really good. But yeah, I was just going to message you as soon as it happened and say, hey, got a sick topic for the podcast tomorrow. But yeah, I don't know, man, is it expectations, is it?

George:

Yeah, there would be definitely a level of that, like you said, every morning when you get into your car.

Robby:

it's like no, this is going to start today.

George:

It took me straight back to that moment, straight back to that moment, and I thought Well, imagine your car was a piece of shit every single day and you're like fuck, I hope this thing starts today. And then you have to turn the key. Remember cars when you had to turn the key? Fuck, that's it all. No, that never happened. That I'm 40. I did where? Um, well, the kids of today won't know what this means. Yeah, and for those of you at home, probably doing the action of winding down a window in a car, do you know why they call the nosebleeds the nosebleeds? No, because it's so high up with altitude. Your nosebleeds. Yeah, yeah, yeah, how'd you know?

Robby:

that makes sense wow, everyone knew that. Everyone knows that. Wow, I didn't know that.

Speaker 3:

I had to.

Robby:

Google it the other day yeah man, so expectations. It's like, where in your life do you have these? Are you getting so comfortable with what is already good?

George:

Yeah, absolutely Absolutely. So, do you reckon also? I mean, let's look at expectations with employees Dude everything, everything. Yeah, that's what I mean. There's every aspect.

Robby:

That's what I'm saying. There's an expectation of your life. That was where I got startled, because I was like where else in my life, dude, when am I like? You know what I mean? Like woke up pain-free, Never think about it.

George:

Never, fucking never, bring myself back to this thing. Last week we drove to Adelaide Lovely Adelaide, had a good time. It was full work, had an event up there, we did a success conference and great success, pardon the pun. At the success conference. At the success conference.

Robby:

So much success, but we had so if you weren't there one might say you were unsuccessful.

George:

So we went into Ararat. We're driving to Ararat through Ararat. Hey, a couple of hours in, do you want a coffee? It's like, yeah, let's go get a coffee. And there was nothing really open at that time because we left quite early From Melbourne. Get into Ararat Maccas. I'm like all right, just go. At that time, because we left quite early from Melbourne, get into Ararat Maccas. I'm like all right, just go, maccas, let's give it a crack. There was an expectation there that it's like, look, this is going to be a good coffee or it's going to be the worst thing you've ever had in your life. And honestly, guys, if you are ever driving through Ararat coming or going from Melbourne, do not get a coffee from their Maccas. It was by far the worst coffee I've ever had in my life. It didn't taste like a latte.

George:

If you gave it I don't even know it was just burnt milk. I don't even know. I don't even know. I couldn't even tell you. If you gave it to me with a blindfold and said, what is this drink? I'd be like what is this witchcraft? Get it out of here. And it's disgusting why. I don't know man, I don't know how they fuck it up so bad.

Robby:

No, but like, why do you think? Do you think anyone would have drank it?

George:

I'm sure we weren't the only people that ordered coffee that morning and I drank my coffee. Maybe that had a difference. Yeah, maybe this was bad man. I've got a decent tolerance, but this was just a bad drink. It's like you said the other day you got upset when you got a bad coffee and you should be refunded. I felt like going back and asking for my money back. Give me a Big Mac instead.

Robby:

Do something to make my life better right now. That would have fixed it. You would have been wrapped, I would have been bumped. Sorry, sir, have a Big Mac.

George:

They could have just given me a slice of cheese that fell on the floor and I would have been wrapped over that coffee.

Robby:

But see, you could have got a refund for that coffee, you know what we probably could have gone back and complained.

George:

I go hey, taste this. They wouldn't, this wouldn't. This is honestly the worst thing I've ever drank in my life. They either give you another one or just go here have a thick shake.

Speaker 2:

Go away.

Robby:

Have you ever gotten a refund on food Uber? Does that count, uber, at this point in your life if you haven't worked out how to hack Uber Eats? Uber Eats gives the quickest refunds possible. You can have a slice of your pizza and then take a photo and say it's missing a slice. It will be like sorry sir, here's a full refund. Not that I do that or have ever done that. I think that'd catch on after a little while Every night.

George:

If you do it all the time, I'm sure they have some way of tracking record.

Robby:

But if you do it like as a one-off thing.

George:

They almost don't even question you. No, they very rarely do. Yeah, they're cool here. We've had it happen before. Yeah, for genuine reasons.

Robby:

Yeah, I got the wrong food once, yeah, the truck and they're like, oh sorry, they gave me a full refund and I'm like it was just missing chips. But All right, sure I paid for the chips, yeah, but then anyway, yeah, how did you get on that refund for that coffee? How wrapped would you have been?

George:

I don't know, man Wait so be like fuck these guys, man, I just wanted a good coffee so I had to pay for it. I must say every coffee that followed that coffee was fantastic. Yeah, because it's lowered the bar, but I also appreciated it so much I was so happy Is that the trick?

Robby:

Do you lower the bar, perhaps? Yeah, do you expect less?

George:

I have heard that too. You talked about employees before. I have heard that too. Have low expectations, so that you're never disappointed. I don't like that. Yeah, that concept.

Robby:

Yeah, because then it's like you're just settling. That's right, oh, you only did this oh that's fine, that's all right, that's good.

George:

I guess it's better than not doing anything yeah.

Robby:

Yeah, okay, no, no, you tried. It failed. It's horrible, but you tried, do you?

George:

like winning more than you hate losing.

Robby:

Do I like winning? Yes, who doesn't?

George:

What Do you like winning more than you hate losing? Some people hate losing more than they like winning. I think I like winning more. Yeah, I was thinking about that the other day.

Robby:

Hate, like I can take an L. Yeah, that's what I mean. Do you know what I mean?

George:

I was thinking about it the other day I was Like I can take an L. Yeah, that's what I mean, Do you? Know what I mean, I was thinking about it the other day. I was like which one is it? Do I hate losing? I hate it. Fuck this shit to me.

Robby:

No, I can take an L?

George:

Or do I just love winning? Yeah, it's the winning, it's the winning For me. It throughout the day Story of my life. Yeah, but it's not from a bad perspective when I say L's like losses. It's not a failure, it's just like I might not love doing something in that moment.

Robby:

That's not an L.

George:

Yeah, but it kind of is. It's like it's not the most enjoyable, like say you know, know everyone, do you love your job?

Robby:

not really. Someone told me. Someone told me today that they love seo today. Get them, get them a job here. I'm like I love this. Yeah, I just love. It's one of my passions. I'm like, how is? How is that a passion? That's right. Well, you can't like you were born and you're like, oh yeah, keywords. Like do you mean, how is that a passion? Like it doesn't. Yeah, keywords. Do you know what I mean? How is that a passion? It doesn't make sense. You like progress.

George:

That's right, that's right, and that's the thing. And people say, do you love building? I'm like, no, not really. Not really Everything I have to do to get that result you like timber frames. Yeah, exactly, I love it, man. I love seeing bricks Does it for me.

Robby:

I had a client the other day say it's timber, not wood Shit, and I'm like whoa. I ought to call it wood Tomato, tomato, Fair enough fair enough Tomato, tomato.

George:

They might listen to this. They should listen to it. They probably would. Yeah, so I was thinking about it and I reckon the winning factor is what really drives me in everything I do in business and life. The losses don't yeah, they don't deter me and I don't get a loss of motivation because of the Ls that you get along the way.

Robby:

What expectations do you have of your employees?

George:

My expectation on them is that they perform.

Robby:

What does that mean?

George:

Well, I mean specifically, we have proper KPIs for everyone and that they need to meet those KPIs. And it's something recently over the last, since we've been back this year just being really clear on expectations. Hey guys, this is what we pay you to do, it's not an optional thing. And for me it's like I'll look at certain tasks and I'll say to people I said, hey, I'm paying you monetary, I'm doing a monetary exchange with you for the service that you're providing me, the same way we do with a subcontractor. If that subcontractor doesn't give me that service, then we don't pay him. So why should I pay you when you're not giving the service to the company?

George:

Say it in those words, pretty direct in that regard, understand that this is a transaction. You want to work here. It's a great place to work. There's plenty of opportunities, there's plenty of growth, there's plenty of wins that everyone gets along the way. It's enjoyable. But we have a level of expectation that you need to achieve in order to be here. If you don't want to do that, then there's others that do and we want to get those people. So there is a level of performance that I would expect as an expectation from my employees that they need to hear.

Robby:

Do you think you expect too much from them?

George:

No no.

Robby:

Do you think they think that?

George:

I want to. I don't know, maybe I do, maybe I do. I want to set a high standard for sure. So I want to challenge them. Like, as you said, why should I lower the expectation, just so they don't get disappointed? Or I don't get disappointed, I don't know. I'd rather have you have the bar high. It's okay if you don't reach it or hit it every single day or every single moment, but get really close. Sometimes you might excel.

George:

Because if I set the bar here, what's that example where they put fleas in a jar, all right, and they take the lid off the jar? Now, if you put the fleas in the jar and take the lid off, they'll just jump straight out. If you put the fleas in the jar and put a lid on it and then they breed, they do whatever, they're always jumping, they're always hitting the lid. When you take the lid off after a period of time, they never jump out because they're capped by their ceiling. They period of time. They never jump out because they're always they're capped by their ceiling. They think they can only ever jump that high, to the height of that lid, and they'll never jump out of the jar.

Robby:

What a stupid animal. Huh, what a stupid animal, but humans are like that too.

George:

Creatures of habit. Creatures of habit. So I want to have that expectation with them, and I was saying this at an event just recently. You've got, generally speaking, you'll have A-grade players, b-grade players and C-grade players in your organization. I don't want C-grades. I don't want any C-grades at this business ever.

George:

C-grades to me are a mediocre person. They're the person that rocks up nine to five, does what they need to do to get the paycheck and goes home. That's it. The B grade players are A grades but just need a bit more training, a bit more guidance. And then the A grades are the top of the food chain. A grades love to play with other A grades. They want to perform with other high performers. We're doing really well. I want to work with other people that do really well because they push me, they drive me, they do this, and what I've seen over the years, and also what I've heard and read, reading books and podcasts and all that sort of stuff, is that C grades will bring the A grades down. The A grades don't lift the C grades up, and that's what I'm really conscious of. I want to make sure that there isn't any C grades in this business because I don't think it's beneficial to us. Like you say, oh, you need those people that just punch out the hours.

George:

No, you don't why it annoys me. It annoys me. Stuff like that annoys me when I see someone that's just going through the motions. That's just doing it because it's just a job to them. Go do just a job somewhere else that's not here.

Robby:

Yeah, I think people can misconstrue a c player for a someone who does a basic job really well, like someone who does a basic job really well could be a name player yeah, yeah, absolutely could be absolutely yeah, without a doubt, without a receptionist never miss anything, always, you know. I mean quick on time, yep, get shit, get shit done.

George:

Superstar. That's right. I couldn't agree more. But I don't think it needs to be determined by the complexity of the role I think it just needs to be determined by how they perform in that role.

Robby:

Yeah.

George:

I agree, yeah, so that's probably the one expectation that I have. You know, I want you to perform and I want you to do it well, and I'll give you the tools, everything you need to do that. But the second you start going oh this is too hard basket, oh, this isn't part of my role, this isn't what I want to do and all that sort of stuff, and you're not really being a team player and not contributing in ways that you should be. There's plenty of people out there that want to plenty of people and I'm establishing myself as an authority in the industry as well. A lot of people have started to get to know me, see me. I do a lot of content. We're doing the podcast and there's a level of I want to work with that guy out there, like that's a great to pump up my own tires. What a great opportunity for someone to come and work here, to be working closely to me, whether you want to be a builder, whether you want to be a construction professional. What a great opportunity that is for you.

Speaker 2:

This is going to make a great ad. Oh fuck, Clip that.

Robby:

Clip that, post it on LinkedIn. Spend $900.

George:

We've got a way to get that money back. So I look at that and I've worked hard to be in that position and I know others want to learn from that too. And if you don't want to be here or if you're just going to go through the motions, you'll get caught out because I've got A grades here and they'll start to go oi, he's not one of us, he's not one of our people, or she's not one of our people when you start looking at moving on. And that's where, as the business owner because, as you said the other day, like nice people, they can be great people to hang around, really nice nothing against them personally. But this isn't just based off personality, it's based off performance Expectations huh.

George:

Yeah. How about yourself? Do you have expectations on your employees?

Robby:

Me, yeah, Honestly, I feel like, yeah, honestly I feel like, um, nah, I feel like sometimes I feel like my team thinks I am too hard on them yeah but I've kind of taken that identity on and said like, yeah, cool like I am, yeah, you're not gonna, I'm not gonna let you be comfortable, like that's. You want to work here. That's how it works. Yeah, you know what I mean? It's as simple as that. I'm not going to lower what I expect, the standard. Yeah, it's just not.

George:

There's no benefit None, yeah, there's no benefit to it.

Robby:

There's zero upside.

George:

That's right. If it was a great benefit to be comfortable all the time, man, I wouldn't have moved office. I would have stayed where I was. This is a sick office, but why move? I was comfortable. Can you add a story or something? Can I add a story? Just?

Speaker 2:

one, add a third level Just one yeah.

Robby:

For now, add a third level.

George:

I can do that Three business days. So, yeah, I could have stayed where I was, paid less rent, gone through the motions and still achieved similar results in what I'm doing. But this is a way to force you to level up. It's a way to force you to go. We need to go to this level. We need to make rent this week. We need to win more work in order to sustain the new location, the new lifestyle, the new everything the new employees, the team member?

Robby:

yeah, that's right.

George:

And when you start thinking big, big things start to happen.

Robby:

You get any big things. Sorry, you said you get any big things happening.

George:

Massive, massive, massive, massive. So who was I? I was speaking with Mike, the GM, the other day. He's like, oh, we've got to get secure all this work for the end of the year. And I was like relax, sorry, I've got stuff happening.

Robby:

That's fine, you want that? Yeah, absolutely that level of hunger.

George:

No, 100%. I said get every job you possibly can at if you haven't secured it.

Robby:

Do you still want to work here? Yeah, that's it. What are you doing, Mike? If you're listening to this, what are you doing? What are you doing? It's been two months.

George:

Yeah, and you haven't done anything. I haven't got a job yet, shit.

Speaker 3:

Yeah, but we've got stuff in the pipeline.

George:

We've got projects coming up. We've got people that we're speaking with. We've got right now to fill that pipeline. Some of them are live jobs, others are in the pipeline. I know they're coming They'll be in second quarter of this year but I need to make those connections, I need to do those deals, I need to have all these things happen. If I didn't go out there and play a bigger game, they wouldn't be there. We're going to the Grand Prix in a couple of weeks' time. By the time this airs probably be Grand Prix week. We're spending a significant amount of money going to a corporate box at the GP with 18 people. With GP, with the GP, we're going with 18 people. I'm taking I say 18 people, 15 other people, five, six people each day, including myself.

Robby:

Four days, three days Three days, yeah, friday, saturday, sunday. Four days anymore.

George:

It is a four day event, but we don't go Thursday.

George:

Yeah, thursday's not as exciting. Not much going on. There's no-. They got practice on the Friday. We went on Friday, I think it was Friday. Yeah, when you went last year. They got practice on a Friday. Qualifying Saturday, race day, sunday yeah. But we're doing that, spending a significant amount of money to build connections and relationship with external stakeholders, consultants, clients, other architects, even some team members too, rewarding them by taking them to the F1. Hey, why don't I spend a few thousand dollars on you and come and join me at the F1? Thanks for all your hard work During business hours. Who would have thought so? You're getting paid to be there too. But this is what I mean Work hard, get rewards for it, accomplish.

Robby:

So whoever you take on Friday is going with pay, yeah absolutely.

George:

It's not an annual leave day, so they'll be getting paid to be there. That's pretty good, I think. So I think it's pretty poor form not to pay them. So I say, hey, you can come, but I'm not paying you for today yeah, or you can just take them on the weekend yeah, take them on a weekend, do your job on Friday yeah, I could do that too, yeah.

Robby:

I could do that too. Options yeah, I've got nothing else. I just want to sell that.

Speaker 3:

LinkedIn story.

Robby:

That was my whole thing. I was building up to you. I didn't want to tell you. This morning at our meeting I was like no, I'll tell you live on the podcast because I was pumped.

George:

Well, back on what we were saying before with that, with the health thing as well. But it's amazing. I reckon you know, reckon your health is always the number one thing with it when it comes to things like that. And it's nothing like that gives you a bigger scare than when you get a health scare, whether you think you're sick or whether you get a diagnosis and they're like, hey, it could be cancer, and then you don't sleep for that next week. It's like fuck, on the Friday you find out you don't have it and like what a to party. I'm going to eat healthy, I'm going to go to the gym. Every single day you have that scare before you have that massive change in your life. I think a lot of the time and it's relevant in all aspects you need to make the change before you get the scare.

Robby:

Yeah, well, I would say, if you get the scare, you're lucky, you got lucky.

George:

You got lucky.

Robby:

Some people don't get the scare, that's it. You know what I mean. Some people just get the thing, or some people just don't wake up.

George:

You know what I mean. It was you telling me that in the car the other day.

Robby:

Yeah, guys, you know, a long time ago. Someone messaged me the other day. They're like, hey, this person gone and I was like what do you mean? And they're like just didn't wake up. So I look into it. And then I message someone who's close to me. I was like, hey man, sorry for your loss, et cetera. Do you mind if I ask what happened? Dude Like 29 years old or 28 or something like that, no, not very young. And I was like what happened? And they're like we don't know.

Robby:

Unhealthy or anything like that, no, just a normal dude, yeah, normal dude, and just didn't wake up and they're trying to work out he had some some health, like he may have had something but, like not should should have woke up that morning, Not you know what I mean. Just went to bed that night, everything was normal and just didn't wake up, and they haven't. At the time they hadn't been updated as to what it was, but it's like that happens in life, that happens too.

George:

Yeah, I mean I know a few stories sadly of young people that that happened to as well.

Speaker 2:

Just went to bed and never woke up.

George:

Yeah, well, I had a guy in high school. Actually he got a brain tumour or something like that and it was terminal as well and he was 18 and, like everyone there is, I remember the funeral. It was after we finished, it was like the year after we'd finished. But I remember, like the last few days of school, like everyone's excited their last day of school. What uni are you going to go to? What are you going to do? Are you going to get an apprenticeship? Like what are you guys doing? Everyone was excited to go on to that next chapter of their life. And then here's this guy's like fuck, I hope I'm here, you know what I mean. Like it's sad in that regard. And, yeah, you do come across that and, as I said again, you sometimes have those experiences. It may not happen to you. Yeah, someone you know it could be someone you know. And I think there's plenty of stories out there, heaps of stories out there, dude.

Robby:

I saw this thing the other day on Instagram and it was a girl in a wheelchair and she got disabled when she was 18. So I was like, imagine living up to 18. Tough, knowing what life is like to walk around, like, were you glad you could get up before I wasn't? Yeah, I mean, you're not you. It's so normal until it's not. Until it's not, and then it's like all of a sudden there's someone that is dying or wish they could. How did?

George:

life would be very inconvenient, you know, walk around oh, absolutely I'd have to get a different office yeah, you wouldn't be able to come in here Couldn't carve the stairs. Yep, even on the ground floor Got one step.

Robby:

Is there a?

George:

step.

Speaker 2:

Yep, oh yeah, at the Yep At the main reception.

George:

Get you a ramp.

Robby:

Like do you know what I mean? And like you just never, ever, ever, ever ever think about that stuff. So it's like, how do you set the bar so low?

George:

you still have high standards I don't think you need to set the bar low it's just a level of that gratitude. That's what it comes down to as well. Just practice it sometimes when you go into bed, when you wake up in the morning. Just you don't have to be like every single day pumped that you can walk. But you know what glad I can walk, what would be the downside to that with what that you were really pumped. Yeah, it'd be annoying if someone came in.

Robby:

He's like I'm walking today as well. He's like hey, sit down that would be annoying guys imagine yeah, that's true, you know. Look at me walking and they're just walking around the office.

Speaker 2:

You're like get out yeah, get out, walk out walk outside my office.

Robby:

Um, yeah, it's a. How do you do? How do you balance both? How do you maintain the highest?

Robby:

because to have the high standard, you got to want them all yes, yeah, yes, I like the okay, no, no, we're doing this like we're not settling for anything less than 95 percent, and then you got to have the hunger, to push that every single time but also have the. This is okay, I'm glad, I'm happy. Yeah, how it. It's hard to be grateful and not content at the same time. Do you know what I mean? Because it's almost like they're contradicting terms.

Speaker 2:

Yeah.

Robby:

Because sometimes when you do, when you're showing a level of hunger, people are like be grateful for what you have, and you're like it's not that I'm not grateful.

George:

Yeah just not satisfied. It's that I'm going to be a millionaire. Yeah, do you know what I mean? Yeah, always grateful, never satisfied. That's all. Yeah, it's just a hard.

Robby:

Easier said than done, I think.

George:

So last night I stayed up late, didn't go to bed early, I actually stayed up watching TV until 11.30 pm.

Robby:

Funny that I opened this podcast up with that question then.

Speaker 2:

Yep.

George:

And I was watching Beast Games. Have you seen that?

Robby:

Of course.

George:

Did you watch all of it? Yeah, every episode, every episode. Do you want me to?

Robby:

ruin it for you right now.

George:

No, I've seen it, I finished. Oh, you finished Do?

Robby:

you want me to ruin it for everyone watching.

George:

The bloke, one which bloke the white one.

Robby:

I can't remember who won, to be honest, oh yeah.

George:

The one with the grey hair, so it was interesting.

Robby:

I was watching it, dude, you just ruined it for anyone who hasn't seen it.

George:

Yeah, it was interesting to watch, more so the human behavior aspect of it, seeing what people were doing, the decisions that they would make in those high-pressure situations.

Robby:

Would you have taken a million bucks Before then? Would they eliminate your whole team and take the million bucks? Oh, at the very beginning. At the very beginning.

George:

Fourth yeah, I probably would have, you would have yeah. I would have taken 20 grand, I wouldn't have done the 20, but if I was one of those four people up there, where I said hey, you got a million bucks. You go a million bucks but your team gets eliminated, I'd be like fuck you guys, see you later. Absolutely I would. There was a lot of. There was too much. I think there was not enough ruthlessness in that game.

Robby:

Too many people were trying to be like, oh you know, yeah but you saw what happened to the people who were kind of ruthless.

George:

Yeah, they eventually got done, but some got paid too. You were smart about it, you fucking you came across with some money.

Speaker 3:

You came across, yeah, like you came, you won the car.

Speaker 2:

You won some money. I'm not that guy at all I don't know.

George:

Oh, was that that one with the tats you're saying?

Robby:

No, I'm not that guy. The other guy, yeah, but yeah, he seemed like a bit of a dick.

Speaker 2:

Yeah.

George:

Fuck it the one that's 650. Yeah, yeah yeah, yeah, he was a bit of a dick. But anyway so I would have been more strategic.

Robby:

He was crying at the thing before he was like really. You're crying about the fact that he'd made a decision and then you go to two different. Yeah, but Piss me off, piss me off.

George:

Yeah, me too. I was annoyed watching that yesterday. Yeah, it was annoying. When he 650 grand he's crying, he's like, oh, I feel so bad. I'm like fuck off man, I would have slept like a baby that night I would have slept like a I would have made.

Robby:

I would have used about $18,000 to make a pillow. You know what I mean, like a comfortable neck support.

George:

Would have set someone fire to keep you warm 100%.

Speaker 2:

Cover myself up. Yeah, cover myself up in ones.

Robby:

So, yeah, it was interesting to watch the human behavior how people acted when it came to money, the decisions that they were making. I do feel like a lot of people on there were more concerned about how they looked than what.

George:

They walked away with yeah, a few people were like that and it's like a few people there. I remember there was a couple of contestants that were like questioning integrity of people. You did this like yeah, whatever, you're not honest, you're not legit, you're not genuine. Here to win. You think this is a game I'm here to win. I'm here to win, that's right. This is a game to be won. If you want to be a little bitch, because you haven't made the decision that I made, I was getting upset.

Robby:

I was getting upset. I was so upset. I was like man, he's like this is getting dumb.

George:

I think there's times where you've got to fly under the radar, You've got to be strategic. The whole game is strategy. There is huge elements of luck though. Yeah, In the way that that was structured there was huge elements of luck, but very interesting. I love watching MrBeast stuff. I love watching it purely because I try and go well, how can I apply this in my own business? How can I apply this in my own reality?

Robby:

Have I shared with you the MrBeast handbook.

George:

Yes, you did.

George:

Not shared it with me, as in sent it to you. Oh yeah, remind me, I'll have a look at it. But it was really interesting because I was like, well, how could I do something similar in my own business Businesses? Is it something where I go, cool, let's build a house and give it away. What's the difference? What cool, let's build a house and give it away, like, what's the difference? What's that point of view Sorry, point of uniqueness in everything we're doing? Is it just one house? Let's build a suburb and give it to the homeless, or let's do something where it's like it grabs attention and disrupts a market?

Speaker 2:

That's what he does.

George:

He disrupts. He's disrupted a market in every aspect.

Robby:

About the purple cow.

Speaker 2:

Yes.

Robby:

Yeah.

George:

He said that in the Beast Games as well? Oh no, that was in the podcast with Diary of a CEO.

Robby:

I think he got that from Seth Godin.

Speaker 2:

Yeah.

Robby:

I think, because Seth Godin talks about a purple cow.

Speaker 2:

Yeah.

Robby:

But for the favour of listening. So he talks about the if you're on a road trip. He gives you examples. Like if you're on a road trip and you see a cow, you will probably never think about that cow again. Like you see a cow, you'd be like, yeah, everything's normal. Now, if you saw a purple cow, wherever you arrive to, you'd be like, oh my God, I saw a purple cow. Wherever you, wherever you arrived to, You'd be like, oh my god, I saw a purple cow. You'd probably remember that moment For the rest of your life.

Robby:

Yeah, the only thing that was different Was the colour he's like. So how do you make purple cow moments so that people don't Forget, forget. Yeah.

George:

And they engage you and you're engaged, sorry, from the very beginning, because he has Even had it From the very beginning, because he has even gone as extreme as had a strategy for the first three seconds for how you should feel in six seconds, for how you should feel in 15 seconds into a video.

Robby:

Yeah.

George:

And tailor that and break that algorithm down like that, and it's more human behavior really at that point. But yeah, I found it really interesting. I love watching that and then thinking about, well, he could be playing that game yearly for the next 15 years, doing different games, doing different things, and I think it will always still be the same sort of human behaviour that happens from those contestants each and every time.

Robby:

Humans haven't changed a lot, just our environments and things like that change. Social media doesn't change people, it exposes them.

Speaker 2:

Yeah.

Robby:

Yeah, if you're a dick before you have social media, you just became a dick with a camera phone.

George:

That's right, or money. I say that same thing with money. If you're a dick before you have money and then you get lots of money, you're just a dick with money.

Robby:

Yeah.

George:

But if you're a really nice person before you have money, you tend to be a really nice person with money.

Robby:

Yeah, it doesn't change, it amplifies.

George:

Yeah, I was a fan of the show. All in all, did you get anything out of?

Robby:

it by watching no, no, like what. Did you get anything out of it?

George:

Aside from just watching the people's reactions and the choices that they were making.

Speaker 2:

I got pissed off.

Robby:

That's what I got yeah.

George:

Why would you do that?

Robby:

Yeah, I was just like man that was dumb. Yeah, like you know what I mean, or like just some of the way some people were crying. It's like it's a game, like I don't know, maybe the money, maybe they really thought they were going to win I think so.

George:

I think most people were there. The choices that they were making was to get to the end. That's how it worked. I think there was certain like some of those guys. Pretty much all the people that said no to a million dollars got further in the game than those that didn't.

Robby:

Because they were favorited.

George:

That's right. So there was. You could arguably say there was a strategy behind that. Well, actually, the lady that got to the end. She said no to a million dollars.

Speaker 2:

Yeah.

Robby:

She also handled the L like a champ. Oh, you reckon? Yeah, she didn't sit there and break down, yeah.

George:

Well, she's still got $190,000.

Robby:

Stop ruining shit for everyone.

George:

No, that'd be right, that'd be right.

Speaker 2:

So what did you get for it? What did you get for it?

George:

It was funny Like he never felt sorry for anyone. I noticed that he's a strange dude, yeah, but it was like okay, cool, you've been eliminated. And then just straight on to the next thing, like just very ruthless and just drops them down.

Speaker 2:

Yeah, it's like they didn't even care.

George:

And there's stories there. They're like oh, my son's got brain cancer and I really need this money.

George:

He's like like, oh, this got awkward. Bye, it wasn't to that extreme, yeah, but it was very much. Well, I think to him it was no, no, we've. This is the. This is how the game is played. There will be a thousand people. There'll be 999 people that do not win this, and that's what has to happen. I'm not just going to give 30 000 100 000 to each person just because you've rocked up, although he did give two thousand000 to everyone that played, so he didn't walk away empty-handed.

Robby:

Yeah, so what's your biggest takeaway from it?

George:

My biggest takeaway from that is I don't think it takes much to capture people. To influence people yeah, is that what you mean? Yeah, but to capture their attention, to capture their desire, I don't think it takes much. I think you've just got to be creative about it. It's easier said than done. Done, but what's that point, what's that thing in what you do every single day? That's going to be different from everyone else. To grab eyeballs, to grab attention, what's it going to be? I think about this shit all the time. When I'm creating content, when I'm doing stuff, I'm like what's going to be the point of difference for someone to watch this video? What's going to be the point of difference for someone to watch this video? What's going to be the point of difference for them to take action? What's going to be the point of difference for them to like you?

George:

know, we put out heaps of content short clips of this, long clips of that and then I put a four-second video out that gets 1.2 million views.

Robby:

Yeah, but I also think you need to understand the size of the market. What do you mean?

George:

Because I thought about that too Size of the market in my industry. Or you're just saying market is in on social Whatever it is that you're putting out.

Robby:

Different types of content have different markets.

George:

Yes, yes, you're right.

Robby:

So the thing you put was a family guy. Sound, wasn't it? Oh, yeah, yeah, yeah so that's like relatable to way more people than development or business.

George:

Yeah, it was entertainment, like it was a comical little video.

Robby:

Yeah, yeah, but you got to look at the overall thing, like the pizza stuff that I do Pizza. Everyone knows what it is. I don't know. I've never met anyone. That's not a pizza. Have you met?

George:

anyone that doesn't like pizza.

Robby:

Yeah.

George:

You're probably not friends with them, though. No, I've got to cut them off.

Robby:

I blocked them. There's people that don't like pizza. They're like there's no nutritional value. It's like it fucking tastes great. You had chocolate before You've done? Yeah, had an ice cream. They're like what's the protein? Yeah, the size of the market, man, I think that's something that really needs to be factored in, and Hormozy who?

Robby:

we'll be with in a week. Wakes fuck Will, I'm sorry talks about a chick that he knows that makes a million bucks a year and has 6,000 followers and made her first sale when she had seven people on her email list Seven. She's just super niche and her 6,000 followers all do the one thing that she does and she makes a million bucks a year and he's like that. Like people would look at that and say they're like oh, the video is not getting as much, but like it's all targeted to you.

George:

Know what I mean? Yeah, that's it. It's. This is the person I need to speak to.

Robby:

Yeah. And then you've got to ask yourself like is that what's the point of the million followers? Vanity, Sorry, million views, not followers. What's the point of it in?

Speaker 3:

what way.

Robby:

Yeah, like that video. Not trying to take away from your video. How can you give a fuck, take it, but do you know what I mean? Like what's the?

George:

apart from the fact that some people will go on your profile and say fuck million views. Apart from that, yeah, exactly, doesn't do anything, doesn't do anything. I probably ended up getting just from that video, I think, because it gives you the stats. It was like an extra 150, 150 people follow you. Yeah, but how many of those 150 people that followed me because of that video are ever going to buy from me? Probably, maybe, if you're lucky, you'll get a couple.

George:

if I'm lucky, yeah, I agree but, and then that's like, okay, cool it cool, it's worth it. But imagine now I've continued to put out content like that for the next year, exactly like that. Funny shit, quirky shit. And then all of a sudden, you do, you grow, you have 1.2, 1.2, 1.5, 5 million and so on and so forth. Then again, is that audience buy? Am I just going to the masses and getting lots of people to follow and like, or are you genuinely getting the right people you want to sell to? Because I'm massive on that too, I'd rather 6,000 people that buy from me every single day and go to them and teach them and be with them than have a million followers.

Robby:

Yeah, it's like two sides of the same coin, right?

George:

But do you think Alex has people that follow him that aren't in business?

Robby:

I asked someone about if they know who he is today.

George:

They didn't know I've actually come across quite a few people who have no idea who he is like oh, what are you doing?

Robby:

I'm seeing alex or mosey and like oh, and I expected them to know who he was. I also said do you know greg cardone?

George:

yeah, like no, yeah, and I've had that a couple of times too. Yeah, I think if you're not in that business world or space, I think you probably wouldn't.

Speaker 2:

Do you know Grant Cardone?

George:

Hmm, he's not in that business world or space. He's in the video space. Do you know, gary Vaynerchuk?

Robby:

Get fucked. You don't know. Gary Vaynerchuk Get fucked.

George:

You don't know, gary Vaynerchuk, I don't believe you. You're pulling my leg. Gary V, oh, gary V.

George:

Yeah, yeah, I was going to say I was about to throw you out of the podcast room. Sorry Gary, sorry Gary. Hey Gary, episode 1000. Someone tag him in this video, say George said episode 1,000 of Million Dollar Days. Get you on it's attention. That's what it comes down to it's attention and getting it. And I think it contributes to building your brand and what you're about and who you are and the type of people that you will or that you want to follow you.

Robby:

Get on to this topic.

George:

Mr Beast. Mr Beast, I was listening to another podcast today which I might send to you Ty Lopez and Bradley. Don't you, oh, you don't want to. You don't like Ty Lopez, not a big fan yeah you like him.

George:

I don't know that much about him, but it was an interesting chat just listening to him. I mean he's done well in the personal brand space, in the marketing space and he he was very early on running Google ads and all that sort of stuff and yeah, I mean I like to learn from anyone that I can, especially if it's going to benefit me, but he's I and I like to learn from anyone that I can, especially if it's going to benefit me.

Robby:

Yeah, I'm not sure why I have a negative connotation toward him. He's still huge on building a personal brand.

George:

He says it's like such a massive thing to still be building a personal brand. I think everyone's doing that now I think a lot of people are yeah, but are they?

Robby:

winning at it. No, no, like claiming to be the you know, you should build a personal brand. Yeah, I think that happens heaps. And yeah, I don't know, I don't know why I have a negative outlook on him, but I do. I just feel like he may have been at some point scammy or something like that. I just feel like at some point he was doing something wrong.

George:

Yeah, but was it good? Oh, I haven't finished it, but it was just interesting to see how, like, even in this day and age, how important he thought personal brand was in this day and age.

Robby:

So what should the listeners?

George:

Oh, I think everyone has to build People, buy from people. Do you know? Has to build People, buy from people. Do you know what I mean? People buy from people. So I think it's a disadvantage to you not to be building a personal brand in this day and age. Even, as I said, you don't need a million followers, but as long as someone can put a face to the name, as long as someone can see the type of person that you are, then they're more likely to do business with you.

Robby:

If you had everything you wanted, would you still be building a personal brand?

Speaker 2:

Yes.

Robby:

You would.

Speaker 2:

Yeah.

George:

Yeah, I quite enjoy giving back is what I've realized since getting into the consulting space. Yeah, I've enjoyed it. It doesn't feel like work. Do you know what I mean? I enjoy helping people and seeing them get the wins on the board. So I feel, if I had everything that I wanted assuming that comes with a huge level of success in multiple industries or in construction, in the consulting business, whatever it is I feel that I would really like to give back and see others get the wins.

Robby:

Yeah, but you can give back through charity.

George:

Yeah, but I'm saying give back with my knowledge, not with just my money. Write a book? Yeah, probably will. Probably will Give you a a book I could. Yeah, Probably will. Probably will Give you a signed copy. I can't wait, I'll laminate it.

Robby:

Dear Robert, I don't think I would.

George:

What would you do? As in, you'd stop your personal brand? Yeah, you probably. I think you would still do it. I just don't think you would do it as hard.

Robby:

I definitely wouldn't do it 100%.

George:

You'd just be off the cuff of the earth.

Speaker 2:

Yeah.

George:

No one would see you ever again.

Robby:

Yeah, yeah probably. I'd just go missing. If you saw me, you'd freak who's that guy? Honestly, yeah, that's how I feel. I feel like would I do everything I'm doing now if I had everything I wanted?

George:

no, oh, I'm not everything. I thought we're talking specifically about that person oh yeah, that's what I'm referring to like everything in that yeah, yeah, um, I definitely wouldn't Okay. Interesting. Yeah, yeah, because you're not doing it out of a necessity. You're not doing it because it's good for business. You don't need it. Do you know what I mean? You're saying you've got everything you want, so you don't need the money. You don't need that.

Robby:

I probably still do business though.

George:

Yeah, absolutely Well. Again, if it helps with your business like GC doesn't need to be doing personal brand. Yeah, but Well, he's actually like he's stopping his event stuff. This is his last one.

Robby:

He's not doing it anymore. Yeah, yeah, but like okay, do you know who Robert Iger is?

George:

Oh yeah, I probably will, if you tell me who he is. He used to be the CEO of Disney.

Robby:

Oh, yes, yes yes, he doesn't have a personal brand. He doesn't make content. He read a book after he retired, but he was known in that space because of what he did. Do you know what I?

Speaker 2:

mean.

Robby:

Yeah, but he wasn't like why can't you play? That's how I see it. I'd play that game without playing that game. Yeah, this is a, don't get me wrong, I enjoy it, but there is a. It's a pathway to something else.

George:

Yeah, yeah, I've always said, though, I've never loved social media. Before I had a business, I didn't really use social media much. I was the type of guy that posted one photo every six months. If that, I never really used it, and it's only since I've had a business that I've really built on that aspect of it.

Robby:

And when you do, you start to look at, like, when someone just posts for example, someone posts photos of themselves and you're like that's your marketing strategy. Do you know what I mean? This is a marketing tool, yeah, and you're like that's your strategy, just photos of yourself, like nothing else, like it's not a great strategy. But your perception on the platform completely changes.

George:

You don't look at it but people don't know. I think a lot of the reason they just do stuff like that is they don't know what they're. They probably have no clear direction Of course I have no clear direction.

Robby:

They're not sitting there like. This is my mark. This is the purpose 300 photos of me. Yeah, they're just like this is what I share on my on my, on my pages, yeah, on MySpace, myspace. Myspace. I've still got it. Do you really, is it still existent? I think it does. I might log in, yeah.

Speaker 2:

How funny.

George:

Imagine if I could get my old. Surely it's still there.

Robby:

How interesting Did you have a song on there when you were jumping.

George:

Yeah, I couldn't even remember. Did you just have a song?

Robby:

on there when you were jumping.

George:

Yeah, I couldn't even remember. Did you actually have one? Of course I had one. Oh my goodness, you just have to write code to put different backgrounds. Code, yeah, you have to put different backgrounds in. You have to Google how do I put this space background.

Robby:

Themes or something.

George:

Yeah, the theme, but you have to put it in the comment section and it was all funky shit.

Robby:

Is that how it worked? I can't remember. I do remember that I had top friends. Oh yeah, and if my top friends were alive today, which they are, do you know what they'd do?

George:

Look, yes, I do know what they would do, but why don't you tell me?

Robby:

Because they're your friends. I feel like we keep alluding back to the same thing in the same way. I reckon people are picking up on it.

Speaker 2:

You reckon.

Robby:

I reckon.

George:

I don't think you don't reckon. I reckon they would if they were subscribed, because they would hear every podcast. But if this is like we're just tuning in for the first time or we're tuning in, oh, we saw this episode, we got to catch up, and probably not, they probably wouldn't pick up what we're putting down right now. So what would your friends do, your top friends from myspace?

Robby:

I'd love to see my myspace. I'd love it. I'd be so pumped I'd bring it back I just want to see my photo I'd friend request you what was song? I had the gayest song.

Speaker 2:

Did you?

Robby:

I'm upset.

George:

As long as it wasn't like Barbie Girl or something like that.

Robby:

Come on.

George:

Put some respect on my name. Okay, it would have been Notorious. Big yeah, maybe Biggie Duets.

Robby:

Jazzy Fizzle, fizzle, fizzle, fizzle, fizzle's a French word.

George:

Is it really yeah, is it French for subscribe to this podcast? Touche? And that's exactly what everyone should be doing. If you are listening to this right now, not because we want to bombard you with podcasts we do, we will but because it helps us grow the channel. It helps us engage with other people that may not be listening and helps us give our positive message of business advice and lifestyle and everything to make your life better, and that's why we do this. Week in, week out, we're going away for a few weeks. This podcast will continue to roll. That's commitment. My dad still asks me he goes are you making money yet on the podcast? Like, why do you do it?

Robby:

Why do you do it? Because I'm trying to make Build a personal brand.

George:

Yeah, try to build a personal brand. You know there's times when this is a pain in the ass, Like at the moment. This is inconvenient. Yeah, you're like, there's a million and seven your phone has not stopped.

Robby:

Today there's 470 things, but, but, but, but these are the days which count.

George:

You know, you don't always have to love it, you don't always have to be super motivated to be doing shit like this.

Robby:

sometimes you just gotta do the push ups and sometimes you just gotta prioritize what matters yeah and you're like you're cool we can't. I'm pretty sure I called you and said, hey, do we need to cancel? Yeah, you're at the hospital, yeah, and you're like, no, no, we can't cancel no, no, I'm coming back.

George:

Coming had a bag of cement, said harden the fuck up, so you get to work tomorrow.

Robby:

That actually happened.

George:

It's the long play, it's priorities. And we joke. But at dead set we'll reach out to Gary Vee and say hey, 1,000 episode, 1,000 weeks straight. We've been doing this Love to have you on the podcast.

Robby:

See, that's what I'm saying. 1,000 is 20 years.

George:

What the fuck's wrong with that? That's right, a thousand is 20 years.

Robby:

What the fuck's wrong with that? I've only got like 2,000. Is it Fuck? You'd be 60.

George:

Is it 1,000 episodes? Yeah, we're going to pump out some more every week. We're going to have to do it. We're going to have to. Iggy, get ready. You're not going anywhere. You're not going to fucking Mongolia, mate. Tell you that much.

Robby:

We're going to start pumping out two, three episode drops a week, all right. Well, if we can do that, we better wrap this up. We've got things to do, places to be.

George:

Guys, thank you so much for tuning in, as always. We really appreciate it and cannot wait to see you next time, and I hope you have.

Robby:

I'm not finishing your sentences anymore. Come on, dude, just finish my sentences. Nah, why don't you do it? Finish my what's that thing? Sandwiches yeah.

George:

Hope you have a million dollar day guys. See you next week. Bye everybody.

People on this episode

Contributor

George Passas

Host
Contributor

Robby Choucair

Host