Million Dollar Days

Builder's Summit Breakthrough: The ONE Thing that Dramatically Increased Our Success

Robby Choucair and George Passas Season 1 Episode 98

Send us a text

Is your offer so valuable that people feel stupid saying no? That's the breakthrough realization George and Robbie had during their most successful Builder Summit events yet across Melbourne and Sydney.

After nearly three years of hosting construction industry events, they identified a crucial factor that dramatically increased their conversion rates - creating an offer stack with so much value that even their own team members questioned if they were "giving away too much." This revelation provides a powerful lesson for any business: if you've never worried about giving excessive value, you're probably not giving enough.

The duo unpacks several key elements that contributed to their success, from improved presentation techniques that create genuine audience connection to the urgency created by AI implementation in construction. They share the psychology behind why some people register but don't attend events, how to stand out from competitors through unexpected effort, and the mindset shift required to approach networking with a value-first mentality rather than simply asking for time.

Through real-world examples—like the builder who secured a shortlisting for a $13.5 million project by physically delivering a branded proposal box when competitors merely emailed PDFs—George and Robbie demonstrate how thinking differently creates extraordinary opportunities. Their experiences offer valuable insights for construction professionals looking to elevate their businesses and marketing strategies.

Listen through to the end for the announcement of their upcoming Perth event in November and actionable advice on how to apply these principles in your own business. Whether you're a builder, tradesperson, or industry service provider, these strategies will help you create more compelling offers and stand out in a crowded marketplace.

George:

Good morning, good evening, good night, whatever time you're listening to this. Good afternoon, good afternoon. Yes, what's happening? See any other parts of the day, just the best parts when you're awake. Good late morning. Yeah, you know what? I slept in today a little bit. Yeah, me too Slept in today. I could have got up early. My alarm went off but I thought you know what big couple of days and I just wanted to rest up, had some few late nights. So I wanted to rest up because we have just finished our latest tour of the builder summit. So well done for everyone that attended the event. Um half points to anyone that registered and didn't rock up. But, uh, well done, it was good. It was actually. I reckon it was one of our most successful events for quite some time, definitely this year, probably the, you reckon.

Robby:

Yeah.

George:

Excluding the first ones, because the first ones I think were so fresh and so new that everyone was really hyped about it. But I think from a perspective of, like, the quality of the crowd when I say quality I mean the people in the room really wanted to be in the room and then also as far as getting people to take the next step in their journey and I think the content was bang on this time as well- yeah, good, good couple of days out.

George:

So what do you reckon was different from? Because we've been doing this now for what? Two and a half years, something like that. Is it two and a half? Or are we in second? Now, this is the third year now. Yeah, two and a half years. What do you think we did differently this time than what we had done on previous events? Let's start off. Let's go to the very beginning. Let's go from okay, we're about to launch ads that early.

Robby:

I don't think we did anything different for that front.

George:

No, I reckon we did what. I reckon the ad creative was a bit better. So I think there was better videos. There was more content that we'd made. We pushed out more and different videos for the actual ads themselves. The strategy was different as well, because the Builder Summit is normally a paid event and we did that as a free event for the first time. So I think that contributed a little bit too, you reckon? I think so. I think changing it to the Builders Summit, I think that influenced people's decision to be there and change the quality of the room. This Construction Success Conference, I think was too broad, or I think is a bit broad, where we talk about other things we still talk all building-related stuff, but I think it's very broad that people of all facets come down. You know you get, we get a mixed bag in the room.

George:

We'll get some architects, we'll get students we'll get builders interior designers, like you get a whole range of people at the success conference, as opposed to the builder summit. I think it's a little bit more targeted. It's like no builder and that can still be in trade, like, I think, trade and we did have a few trades in the room at both events. So I think the strategy to A take that out the creative that we made was good. I think we had some good quality videos that we made for that training.

Robby:

Yeah, I don't think that was the. If I had to put it down to one thing, I think it's the offer.

George:

Yeah, but we're talking. We're talking early days now, we're talking before we have the-. Yeah, yeah, I don't think that was the all in.

George:

Do you reckon that we, because we had the follow-up phone calls which didn't go to plan as far as how we did it? We wanted to call people as they registered but that didn't happen, and transpond for various reasons, but we still did call the list for various reasons, but we still did call the list. And then I think that helps for sure getting numbers in the room and having that confirmation there, for sure the calls yeah.

George:

Sure, yeah, yeah, yeah, yeah, I think it really does. I just reckon the next series we do, we've just got to have it scheduled properly from day one yeah, day one. Like I said, I've got someone that's doing it now or whether you take that on board and make that part of your service, which I think is actually really good from your perspective. Like thinking about it from me, right, yeah, pretend I didn't know you and as a consumer that's right I'm approaching one click Solving the next problem.

George:

Yeah, I'm approaching one click, I'm approaching legacy and I'm too busy, so I reckon that's a really good service to offer. As far as that's concerned, okay and like, even like, if you're running events, if you were thinking about doing or running events, you should definitely have a chat with Robbie. I reckon that should be part of your repertoire as far as things that you can offer to people, because you can do the construction industry, but you can also do the event space too, you industry, but you can also do the event space too.

Robby:

You can fill rooms. You've got the track record for the last three years of being able to fill rooms. Yeah, I don't think that was. I think that was slightly refined. Which that the process?

George:

Yeah, I think that's what it was. I think there's it's been.

Robby:

I don't reckon that's what it was. You don't think so, but I reckon there's been a combination of things over the years.

George:

Yeah, I guess you do, I guess you do, Because we've got very similar registrations.

Robby:

Similar registrations, similar costs, similar everything. Decent quality of people. Not the best show rate we've ever had?

George:

No that's right yeah.

Robby:

Not the best.

George:

But I think it was probably for the two cities. Let's forget, because we had one last year where we killed it the last Builders Summit. We got 20 registrations in Melbourne but we didn't get that in.

Robby:

Sydney. Every Builders Summit we've ever had, we've always had a good turn up in every state.

George:

Yeah, the turn up aspect of it. I'm saying from the sales perspective into the next program. That's why it's a little training.

Robby:

Yeah, that's what I'm saying. This is what made me think that, and so I was thinking about this last night on my way home. I was sitting at the back of the room, okay, and Simon was sitting next to me. Shout out to Simon what's up, guys? Thanks.

George:

Simon, thanks Big help. This weekend had a man down and stepped up and also shout out to Bowdoin Bowdoin taking three days out of his business to come down and help us out and give back. That's the best part about it and that's what makes this whole thing that we're doing worth it. You're bringing all these people together who genuinely want to help other people, because there's a level of like. I genuinely want to help people.

George:

Do I want to make money? Fuckin' oath, I want to make money, but I genuinely want to help the industry and make people better and I feel that you do the same. And that's what I say, like when I'm on stage and talk introducing you. There's not many people that do what you do and do it ethically, because there are guys out there that get on stage to sell marketing programs and shit but they do it unethically. They do it with the intent of let me get you five grand, I'll promise I'll make you 10, but let me get you five, it'll cost 10. Pay me five with no intention of really delivering, recouping the other five.

Robby:

Yeah, recouping the other five Big promise back yeah, that's right.

George:

So I think that's a level. They're just trying to cash grab, yeah, and they'll get caught out eventually, Like as in, not caught out as in. People will jerry and be like this is stupid.

Robby:

I'm not going to do this. Eventually, it's going to get to the point where you kind of burnt enough people, yeah, where it's like cool, like your reputation is. I reckon it's at. It might be. Yeah, it might be.

George:

Anyway, back to what you were saying, you shared out to you were talking about. You were sitting at the back of the room with Simon.

Robby:

Yeah, and he's like what did he say? He goes, you're giving away too much. And I was like what do you mean?

George:

He's like I'm going to buy the fucking offer.

Robby:

That's the guy that works for us. And I laughed and I said, and then I thought to myself, are we like, are we giving away too much here? Like is this too much value? And then I thought what a fucking silly question. What a silly question, right. But then I thought, hey, I've never really thought that before, I've never really thought am I giving away way too much here? And it's like, if you don't think that you're probably not giving enough value, yeah, generally, generally, if that never crosses your mind, not for a moment, you're probably not giving enough. Yeah, what a. What a powerful lesson, dude. I was like I've never thought that before. And this is a fucking good offer. Stack like very good man. Like I looked at the guys who, like guys who are hesitant. I'm like man, like listen to me right. Like this is no-brainer shit.

Robby:

Yeah, that's right what you're gonna get is fucking no-brainer at this point, yeah, it's like if you're not willing to take it yet there's other stuff going on in your life yeah, there's not, and that's hard for us to say, to push them in that direction and say that to them.

George:

You know what I mean.

Robby:

Yeah, they get to make the decision at the end of the day. But I was like that, that whole concept of like man, are we doing too much here? Are we giving away way too much? Are we charging more for this? It's like, hey, never had that thought before and that's a fantastic thought now, because that goes to show that I think per head count this was the biggest.

George:

Yeah, correct, from a percentage ROI. Yeah, yeah, I think so too. Oh, without a doubt, especially for both cities. Yeah, and I think that's a big element. Yeah, and you've got to assess that and look at it. It has to be something you look at.

Robby:

Dude, it's like the only thing that really really changed here is the offer. Yeah, very true. Do you know what I mean? The offer is the big thing that's kind of gone from this to that, it kind of went from here to here. Yeah, and that thought that crossed my mind, the fact that Simon said that. And it's like, dude, like this is a guy who has full access to both of us and he's like I'm going to buy it and I'm like that's interesting, we should have tapped, we should have gone to tap. I told them. I said stop fucking up. Yeah, bowdoin was going to buy it.

George:

Your own team ready to buy your product. It's great. It's great Because then I was like that's very good.

George:

It's good because if your own team believes that at the back of the room, how easy is it for them to sell it. You know what I mean. Like they have belief in the offer. It's not just, oh, we're gonna try and help the guys make sales, you know, and trick other people to come into the next training, you know, because it's not about that. We want to offer exceptional value and and then it also sets you up for future work, like for future things in the, in the future offers and whatnot. Because they're like, oh well, if those guys delivered that and now they delivered this, imagine how good this is going to be.

Robby:

Yeah, and I've got that exact same association to Paul Mosey. Yeah.

George:

The exact same one. He put up his thing on the book. I bought 200 books, have you?

Robby:

got them yet? No, they're coming. I done that for the longest time. He put up his thing on the book. I bought 200 books. Have you got them yet? No, they're coming. I thought that's what got delivered. No, the playbooks got delivered. Oh, but he put up 200 books and he said I'll give you this and this as well if you buy them. And I knew that. The second thing, which is what arrived, is that good just because of everything else I've gotten from him, like the association I had, I was like sure.

George:

Yeah Well, he was very much what like Gary V's mentality where it was like jab, jab, jab, left hook or right hook, whatever it was. He's just been giving heaps and heaps and heaps and heaps of value and now his third book launch. He's gone bang a hundred million dollars in three days and he started to ask for sales at this point look, ask, get the sale thereafter. So he's been jabbing for a long, long time, giving so much value giving. So I think about his set, his was it his first book launch, not not leads offers when he did his first webinar and you're like, you're ready to pay for everything I don't know, it wasn't those leads.

Robby:

Oh was it?

George:

I don't think he did a launch. No, he didn't do it for offers, it was Leeds, yeah, and you're there, you're ready with your credit card to tap. You're like, come on, let's go. How much is it? 10 grand Done. And he's like I'm going to give it to you all for free. And then you whole thing that he was doing for the last two, three, four years has been leading up to that moment where he made $100 million in a day. How many people are willing to give away their shit for free, for nothing, stuff they've worked countless hours on to wait that one day, two years later, two and a half years later, and then say, okay, I've given you so much now, now give me money. And people willingly do it. Thank you here. Take it Like they feel the level of debt to that person.

Robby:

But there's businesses that run off that model. So think about this which?

George:

are the ones off the top of your head. Google how so.

Robby:

How much do you pay?

George:

Google $32. $32.99 a month. What for YouTube? Youtube.

Robby:

Yeah, family package yeah, yeah, yeah. Anyway, most people don't pay Google anything. Everyone uses Google. Their model is like come and use our stuff, yeah, but they understand the game differently. I was thinking about this the other day. There's people who launch businesses who intend on not making any money for the first three years, and I'm like imagine having that mentality, like for myself. I've never had that mentality because I always needed money, yeah.

Robby:

How am I going to eat? Right, but imagine being putting yourself in a position where you can be like a cool like I can play a three year game.

Robby:

You know, what I mean For the next three years. I'm good, some software companies are like that. A lot of the most software companies are like that. Their initial launch period they make no money. Then they make a fuck ton of money, but the, the, the launch part they make. It's all cost, yeah, build, develop, blah, blah, but then they go from. So they call them J curve companies because they go down. And then, yeah, right, because all of a sudden, now, whether they sell a thousand or 20,000, nothing, the cost doesn't go up for them. Their cost to build was built and then just need to sell it at scale. That's why they're so profitable later, yeah, and they're worth so much because you can scale them so much. But yeah, imagine having that kind of mentality, like that kind of mentality where it's like, okay, cool, it's not about the quick cash grab now, it's about the give so much, so much. I'm telling you, dude, I had the thought of like, hey, man, this might be too much, I might be giving too much here.

George:

Really I didn't think that at all After Simon mentioned it to me, oh, after he mentioned it to you.

Robby:

Yeah, yeah, yeah. And I was like we might be giving away too much here, like this might be too good, and then it's like isn't that the point? Isn't that the fucking point?

George:

This should be so fucking good that people feel stupid, saying Do you know what I mean? You should have people kicking themselves now Sydney, like fuck it. Well, it's funny because there was a couple of guys at the end of the day that in Sydney yesterday. They were like, man, when you told me it was five grand, like we were ready to pay, we were going to pay, we're going to go back through it. I'm like, yeah, let's do it. And that was. We offered it significantly less than that Plus. And it's like, well then, and but they did. They still didn't buy. That was just other stuff that was going on with them. But yeah, it's um, it goes to show. It goes to show that I think we're on to um the right formula and like, let's not kid, let's not beat around the bush. It's taken years to get to that point too.

George:

Yeah, but I think we just underestimated how much you're going to give potentially, but we've given like we've given other stuff away, a similar type thing away in the past as well, like when you were giving away, not giving away when you add it as a bonus.

Robby:

Marketing mastery it was a similar stack. You know, I think, people, so we gave our. So, just for context, we're on this thing um, we've been doing ai implementation sessions, so we're helping people implement AI into their business and I think AI has more weight at the moment than marketing.

Robby:

Does People think I can get away without marketing, which you can. You just never have a big business. But I think everyone knows that that's not the case with AI. Yeah, yeah, that's right, I think they know that. Okay, cool, this is more than that. We can't just not do this. Not doing this is not going to be an option. You know what I mean. Not doing this is not going to be an option. You know what I mean. And I think that, um, that played a part. That's if, if I was to say, cause you said we've done similar, I would say that's a core factor. That is a big difference. Yeah, don't you reckon? Yeah, without a doubt, without a doubt. Um, yeah, I don't know what else was different.

George:

I think just by default. You get better each time on delivery.

Robby:

Yeah, but I don't think we've ever been horrible?

George:

No, not at all, not at all. I think, at the very beginning, obviously, when you first start out, yeah, you're nowhere near as good, yeah, that's right. Whereas now I do it almost subconsciously. When you're on stage and and you know where you're standing, where you're how you're, how you're engaging with the audience, all that sort of stuff, a lot of it becomes very natural and it's funny because I still, I still see people still come up to me and definitely in Sydney yesterday they were like oh man, you're, you're amazing up on stage, like I just I just connect with you so much. There's so much rapport that's built just from us being on stage and not specifically talking to anyone, but talking to everyone, and then each one of those individual people feeling connected with me, with you, on that stage. That's a skill.

George:

That's a skill to develop and to have, where you can connect with people on that level yeah, I think it's a good skill, oh without a doubt, like one of the guys was asking me at the end of the day, is like where'd you learn to communicate so well? Like I want to come, I want to be able to communicate like that to people in my construction business. So, yeah, I passed on some details to him and whatnot, but yeah, I think that's um, that's something that gets better each and every time you step on stage. Each and every time, like how, how you engage with it and just even little things. Like you said to me, you liked that one little exercise. I went for about 10 seconds. As I put your hand up, everyone puts their hand up and I put it up higher and everyone puts it up higher, and so why don't you give me 100% the first time? It's like little exercises, little tweaks that you can make to your presentations.

George:

We always constantly evolve. I don't think any very From. Each time we had a series of events, they've always been slightly different. There's always been some change that we've made to try and test the market each and every time, and I think we're just at that stage now where it's starting to come together. But that's not to say the next one's going to be different either, mind you, the next one. I want to go and still try things right so are you going to announce the new event?

Robby:

oh yes, yes, let's do it, let's do it hey, perth, what are you doing?

George:

what's going on? Guess what's happening. We're coming, we are on our way. We will be there towards the end of the year November, mid to late November. Clear your calendar, tell everyone. Tell everyone. We will be there towards the end of the year November, mid to late November. Mid to late November. Clear your calendar, tell everyone.

Robby:

Tell everyone in Perth yeah, if you know a good venue, let us know If you have a venue, let us know, send me a photo because we're coming.

George:

Yeah, and this was on Wednesday, when I messaged her, I said, hey, fuck it, let's go to Perth. We just and this was on wednesday when I messaged her I said, hey, fuck it, let's go to perth. We haven't been to perth. We haven't been to darwin either. Don't know what it's like up there, but we haven't been to darwin. Could do it. Good, been to adelaide, melbourne, sydney, brisbane, tassie, tassie. You reckon I don't know. You reckon there's builders in tazzy, their family shit, I've never been, have you been?

George:

went to launceston once last year to watch a footy and so we watched the football. It was the last round of the year. I went to watch the hawks play, went with my son, walked out of the stadium to go get something to eat, but I've never seen a town that's sleep, that's that's been asleep more than Launceston. Everything was fucking closed, everything. It was a very small town. It was a small town, but I couldn't believe it. Then what are you guys doing the football's on? There's 20,000, 30,000 people there. Everything was closed. I mean, the pub opposite the stadium was open, but we went for a walk to go get some food down this street I don't know which one it was and there was nothing open, nothing open.

Robby:

You know what you should do.

George:

New Zealand? Yeah, absolutely, we'll become international speakers. I have to change my profile name. Change my profile picture. Yeah, 100%, we should go New Zealand. It's so relevant, everything we do and teach. It'd be interesting. And this is a similar thing with Perth, because it probably takes just as long to get to Perth as it does New Zealand Takes less. Are you serious? From Melbourne? From Melbourne to New Zealand, it's closer, perth's four hours, new Zealand's three.

Robby:

That's sick. How good is that? Yeah, that's what I'm saying. It's like man, why are we going to birth? Fuck, birth.

George:

Birth. Fuck off, we're not coming anymore. That's too far. We're going to New Zealand, now New Zealand. We're going to New Zealand.

Robby:

What's happening? What's?

George:

the place in New Zealand we called New Zealand land. Auckland, auckland, here we come here, we come next year. No, fuck it. Next year we'll see you, get ready.

Robby:

But no, definitely going to do Perth, Perth will be good.

George:

Yeah, look, I've had people reach out to me from Perth before, Like two or three not heaps Saying when are you coming to Perth? So yeah, look, I've been told to go. I've been told it's good. People are really engaging there, so let's give it a go. What have you got to lose? Could have 10 people in the room, could have 400 people in the room. They could be the best crowd we ever see in our lives. But the whole intent around it is to go there to give them amazing value and for them to continue their journey with us.

Robby:

That's it Interesting.

George:

Yeah, but you see, I think the do you think the offer has to change based on your location?

Robby:

or the value changes. The value changes based on what you're offering.

George:

Yeah, I think so too. Yeah. So there's that challenge too, because what people in Perth are going to want or see as valuable is going to be very different to what people in Melbourne or Sydney or Brisbane are going to want as well.

Robby:

Yeah, I think people from Perth are willing to come over to this side a lot. You know what I mean. I think this side is nicer.

George:

Oh, you think so. So it's like a little holiday.

Robby:

It's just like this is. It's like the other side, where everyone is yeah, perth is pretty quiet. Oh, you've been To Perth. Yeah, I've just. Nah, I've never been through the city, oh, okay, I've just been to the airport, oh, okay.

George:

I went to says Perth is really nice.

George:

Yeah, I've heard the same thing, one of my mates who's heavily involved with the football. He was telling me he goes, yeah, go watch a game there. He goes. If you can go, is it Gabba? No, gabba's up to North Optus yeah, he goes go, it's a sick stadium. Optus yeah, he goes go, it's a sick stadium. Really cool stadium. Go to a game. He goes off Very big. It's funny like I mentioned something about AFL in Sydney event yesterday and everyone's like no, who's that? Like, who's that player?

Robby:

No one knew. Do you find that? What's your perception on Perth? With what Just?

George:

the people as a city. Yeah, the people my on Perth. With what? Just the people as a city? Or the people, my perception on Perth Probably people that just stick to themselves. They don't venture out of the city.

Robby:

And then, how do you see Melbourne With what Like the?

George:

people Probably the opposite. A little bit Melbourne, I think, would be more willing to travel and do stuff and leave Busier Okay. So I would see in my mind Perth is like a really big town. Yeah, you know.

Robby:

Every Perth person's offended.

George:

But no, that's not a diss, that's a compliment. I think Adelaide's very much like that too.

Robby:

No, Perth is way bigger.

George:

I know, but I'm just saying from the perspective of it's a big town, adelaide, and I like that. You know, sometimes you go to Sydney, you go to Melbourne, sydney and Melbourne it's just busy. Everywhere there's traffic, there's people.

Robby:

I had a lot of people when we were in Sydney yesterday and a lot of people come to me and say like how's melbourne? I'm like, yeah, it's good. And then they're like you know what we noticed? Um, you know sydney's, so go, go, go. And whenever we come to melbourne, everyone's chill, everyone's chill. And I'm like really like because we don't, I don't see that, but I could have a bias or something like you know, because I don't see, huh yeah.

George:

Well, do you notice it? Not, really not here. I don't say we're chill, I don't.

Robby:

I think we're not, I think it's very go, go, go, yeah, I think so in in the inner city anyway, yeah, we've had it out. And then they're like oh, no, sydney's way more, yeah. And then one of the guys was like I'll take you to one of my construction sites, you'll see. And I'm like what are you? What am I gonna say? Yeah, like people building. Same fucking shit happens in melbourne, right, yeah, um. But I just found that, uh, the differences in the perception to be funny. I was like, oh, like you guys, why do you think that? Like, do you think that?

George:

No, well, I remember many, many years ago, like 10 plus, I was in Sydney with friends and we were in a somewhere, a shopping center or whatever, like a coles or something like that, and we went walking through and I remember just we're looking at some to buy some something, like people are walking, pushing through us, what the fuck? Like it happened on multiple occasions, like people were just rude, like bumping into you, moving like you're inconvenient?

Robby:

yeah, do you feel like that is very Sydney?

George:

Melbourne as well. No, not necessarily. Yeah, not necessarily. But look, that was a one-off occasion 10 plus years ago. It's not to say it's like that now, or it could have just been a coincidence, where the two people in Sydney that annoyed us brushed through us. That is like now, all Sydney's fucked, they're all the same. But yeah, look, I feel that Melbourne and Sydney are very busy. I would say they're just busy cities. That would be a perception of them. They're the biggest ones in the country and you just see people everywhere. And I think when you see that little bit less people in Brisbane like I liked Brisbane when I went, there was a main street in Brisbane City.

George:

I don't know what it was now I can't remember, but it was now. I can't remember. But you know it was lively. It didn't feel like Melbourne. It just felt like nice and clean and, uh, it just felt good when I was there and that's what I. A similar vibe. I got in Adelaide as well when I was there, but I've never been to Perth, so I imagine it's like that too.

Robby:

Yeah, ever live in any other state.

George:

Not now, when Pre-family and kids maybe.

Robby:

Oh, so you would never see you tend on staying here, oh yeah.

George:

No matter what. No not, no matter what If she gets fucked up. If it was the best interest of my family, I would leave. Yeah, but big, big change. Like my businesses, that's the other thing. Like my business is here, I know I can take it, but it's going to be a lot harder to establish interstate. You're almost starting ground one again, without any projects up up your sleeve. I reckon potentially, yeah, like it's, I mean unless I win the project before I go up yeah, why couldn't you?

George:

you could. But then there's also the other challenge will be getting the trades. Which trades are you going to use that are up there? You've got to try and build those. Yeah, it's going to be. I'm not saying it's easy, it can happen, but it's like, why, like making it harder for myself If I was just getting to go find the high executive role and away we go. So yeah, yeah, it was cool.

Robby:

Um, yeah, Sydney was nice.

George:

Yeah, good weather as well when we were there.

Robby:

It was 25 degrees, yeah. Oh, it was 12 degrees in Melbourne. Yeah, it was a river. It was really good. Nice, for the was a rip. Oh, it was 12 degrees in Melbourne, yeah it was a rip.

George:

I was really good. Nice for the sea change, yeah. So it was good. I felt like I was reinvigorated with that tour. It sparked something A little bit, yeah, because the last few had been a little bit flat, and it's like what are we doing? I'm glad we're consistent, we haven't stopped, we've still given it a crack. Every single quarter we go let's go, let's go, let's go, let's go, let's keep going. Change this, change that, because a lot of people might give up at that point. I think there's been many points throughout this whole business venture or this whole event scene that we've been doing where you could have turned around and said, all right, this is too hard basket, let's stick in our lane, let's just keep doing building, let's keep doing marketing, that's it.

Robby:

I feel like a lot of people would do that.

George:

I think heaps of people would do that.

Robby:

Heaps. So how come you didn't?

George:

You know what? I actually think I'm pretty good at it. What Like being on stage? I think I'm pretty good. I rate myself and I enjoy it. I genuinely like it. Like when I'm on stage it's like this is cool. I really enjoy doing that. Will I enjoy it in 10 years' time? I don't know, but at the moment I am. So I'm going to ride that wave for as long as I enjoy it, because if I stopped enjoying it, I would stop doing it, I think, because imagine it being a pain in the ass. Fuck, you're not staging it. Hey everyone, how are you Like there's a level of being disingenuine there you on? How are you like there's a level of being disingenuine there? You reckon with what?

Robby:

that'd be a drainer. I think you'll eventually grow a level of like. Imagine you're on stage every week.

George:

Yeah, it'd be like complacency. You're saying, yeah, no, it just becomes like it's work yeah, yeah.

Robby:

Yeah, yeah, like the lure of familiarity, right Like I. Just this is what I do.

George:

Yeah, and I suppose because we do it every quarter, it's not every week. So there's a level of oh this is cool, let's go.

Robby:

Yeah, yeah yeah I agree yeah.

George:

So that's kind of that's kind of the good thing about it too. I reckon yeah, but I never thought it would be a you know, an integrated business. Ever when I first started my construction company, I never thought it'd be something that I would start in the future. It's amazing how your life changes and moves around.

Robby:

I think there's levels too. You can definitely go deeper with it as well.

George:

When you say deeper, do you mean bigger, yeah, or expanse, like when you're saying going to New Zealand, go to New Zealand, then go to the States, then go to Singapore. Is that how?

Robby:

you're saying going deeper. No, I would say going deeper, as like what? If you like the model? Yeah, everyone should read $100 million money models. Have you read? Like the model? Yeah, everyone should read a hundred million dollar money models. That's something. Have you read it?

George:

Yeah, no, you finished it. Yeah, yeah, sick, it's a good book.

Robby:

It's a. It's a, it's a simpler than you think. Oh really, yeah, but it's fucking good Cause. Then you're like oh yeah, could do that. Oh yeah, fuck, I could do that too, and if there's a whole bunch of shit in here, I should be done.

George:

So did you get any inspiration from that leading into these events? Nope, no.

Robby:

So nothing, you didn't know, it was just not relevant. Oh, okay, that's not relevant to that, to this, yeah.

Robby:

Well, I guess yes and no. Oh yeah, you'd have to read the book, Because he talks about, you know, different types of the book's, all about different types of offers. Yeah, it's. The book says at the front how to make money. Yeah, like, yeah, everyone says how to make, uh, how to make offers. So good, people feel stupid saying no. How to get strangers to want to buy stuff. This is how to make money. It's as simple as that. It's all about combining different styles of offers to create to maximize the amount of money, which is effectively what we did, though nah, it's different.

George:

Yeah, the different style, they're all different offers.

Robby:

Read the book, okay give me one, it's not, you'll not. You'll understand exactly what I mean when you read the book. Okay, um, but yeah, he, he teaches that. And the whole thing I was done going on with that is like there is probably an element of right now. It's like this, this and this, and it's like I think it can go so much deeper as well and there could be like an integration of pass con and builder elite. Yeah, right, do you know what I mean? Like it could take pass con to the next level and I'm sure it's had some level of impact on your business currently. Yeah, I think there's exposure type impact. Yeah, without a doubt. Yeah, but I think and we've had conversations about it, I don't want to say anything on air but like I think there is levels to this. Like you want to do half a billion You're not going to do it selling to 50 to 100 people in a room.

George:

Are you saying, even at the events?

Robby:

Yeah, it's like it has to go. It has to turn into something greater. Yeah, and I think that's the the cool part, mm. But yeah, I think people don't give enough value with everything they do. That's the honest truth.

George:

I couldn't agree with you more, couldn't agree with you more I I couldn't agree with you more, I couldn't agree with you more.

Robby:

I think if you've never had that thought, if you've never it's never crossed your mind that fuck, we're giving away way too much here. Yeah, I think I'd never had that thought before yesterday. Oh that's interesting.

George:

That's interesting that you've never had that thought before. I mean I can't say I have as well yeah.

Robby:

Like I can't think of anything. I kind of kind of like hey man, like are we fucking? Are we losing? Yeah, are we losing here?

George:

like are we giving?

Robby:

is this stupid, yeah. But then it's like well, maybe that's the game, get stupid. Yeah, like this, maybe it's gonna be so insanely stupid that it's like hey, man, like, if you guys don't buy at this point we're talking, we're not connecting with you, or because I feel like we connect with the audience, oh, without a doubt and we'd love your feedback. Anyone who's ever attended an event previously, We'd love to know what you thought about the overall presentation.

George:

If you haven't been, if you haven't seen us, what are you doing? What's the matter with you? See, that's another thing, right, and we mention this at almost every event. I don't know if you reckon it's good or not. I like just the context to seed it and sort of tell them well done for being here today. It's like I asked you at the back of the room. I go hey, how many people did we get registered?

Robby:

Me personally. I don't like that. How come? I think they don't understand what you're saying and they'll just think oh, like all these other people registered and didn't show up, what the?

George:

fuck, am I doing here? Oh, you reckon it's that way. See, I don't think it comes that way across. I try and use it, yeah.

George:

But I'm trying to think subjectively too. I'm saying, well, we had, because I'll start off the day and say, hey, well done, invest objectively. So come in and say, look, you know, well done for take, like you you've, this is a free event, but you've all paid. You're all paying with your time, your most valuable asset. It's the one thing you can never get back right. And and well done for being here today. And there are so many people who have gone to the step of being able to register. But you're here today, you've taken that action and you're going to get the reward for being better than what the other 200 people in the room that should have been here and have not. So I'm kind of looking at it from that, that perspective, and saying, oh cool, like they're pumping up their own tires. Do you ever do you?

Robby:

say if you were in the room this is just my own perspective. Yeah, it's a good way to look at it, but if you were in the room and someone said that, would you be like, yeah, I'm the man. I'm the man, let's go. I would.

Robby:

That's my own way of looking at it. I also think people don't understand that game. Like when you first tell people like hey, you're going to get a, like people don't understand that. Not everyone shows up. Like that's not, it's someone. People don't even yeah, if they're not in that space. They, everyone shows up Like that's not, it's someone. People don't, even if they're not in that space. You know what I mean. So I'd be like okay, cool, we've got a hundred registrations put out, a hundred seats. It's like no, no, like that's not how it works. Or like we got a hundred registrations to the webinar.

George:

Why isn't a hundred people shop? And I want to say they suck, you, don't.

Robby:

Yeah, I know, but they don't understand that. So it's like you're trying to tell me that they suck without saying that they suck, and I don't understand that they suck. So I'm like what are you talking about? Does that make sense?

George:

Yeah, it does, because people don't understand that concept.

Robby:

So I think they just look at it and think oh, why am I here?

George:

Oh, I should do what everyone else is doing yeah, mentality you know, yeah, oh, I made a mistake. I made a mistake.

Robby:

Yeah, oh, yeah, it's good.

George:

Yeah, oh, I wonder why everyone else cancelled yeah, like, yeah, okay, it might be a way. It might be a way to look at it it's a.

Robby:

I just think people don't. If they don't understand that, how would that make sense, tom?

George:

Okay, cool, might stop it.

Robby:

No, it's up to you. I don't know.

George:

That's just my-, mate, you've got to look at it. And this is how deep we go with the little things. Like just one, it's literally a A sentence, yeah, a couple of sentences that we say so maybe do we look at it and pick it apart and go, no, let's not use that anymore because it doesn't have the effect that we need it to have. So that's good, thanks for the feedback, but anyway, back to the point. Is we had like 200, no, it's like close to 300 registrations for Melbourne. Yeah, like 280 or something like that. No, over 300. Oh, over 300 registrations. There you go. So over 300 registrations, and then we had 60 people odd in the room, something like that. And you're looking at that as a percentage. Like I was half decent as far as free events are concerned from a percentage perspective. But you're right, like we didn't put out 300 chairs, we didn't think that we're going to, we knew that, not that many people were going to rock up, we knew that that was going to be the case throughout the day.

George:

And you know, sometimes I find it bizarre. Like why don't people like they've taken the time to click on the ad to watch most of the video, you would think then go on there and go okay, I'm going to put my first name, my last name, my email company, my company name, answer a question and my mobile number, and we're company name, answer a question and my mobile number, and I'm going to hit send yes, I'm going to go to this. And then you get emails, they get phone calls, they get more emails to confirm their attendance, that they have to click and say yes, we're coming. And then they have to go and they get the reminders leading up to the event. They get text messages leading up to the event and it's like, well, what's going on, you know, like where, why don't? What's stopping them, is it? And look, you're always going to have some people that are like, ah, fuck, you know, I'm having a baby today.

George:

Now, I didn't know that was happening. Oh, there's a huge emergency on site. I've got to go. That happens. But 80%, you know, 70, 60% of the people have that emergency. That doesn't make sense to me. And then there's all just people that just don't take action. That's why they're stuck in the same rut, because they're always doing the same thing, expecting a different result.

Robby:

Yeah, I was talking to someone and they're like I always register for free shit. And I was like why? And they're like I don for free shit. And I was like why? And he doesn't doesn't go, no, that's fucking. And I was like yeah, that's. I was like that's stupid, that's just dumb. Why are you registered for free? What's the point? I don't know. Like I thought about going and then and I'm like is it irrelevant? Is it even relevant?

George:

to what he does. She Something free. Yeah, I can't even register. What is this it's about?

Robby:

flowers. People are funny, they make me laugh, but yes, I think that's the perception people get from it.

George:

Okay, cool, maybe no. No, I think it's valid. You've got to have that discussion, you know.

Robby:

Yeah, it's not a thought people have at all. So when they don't understand it, it'll be like imagine you like a chippy starts talking about a particular noggin they place in a way, because this happens if you don't. And it's like I got no idea what the fuck you're talking about, like no idea in the world. And you're talking to me about this thing because most of the room don't understand ads.

George:

Yeah, don't understand how it works and yeah, the, the, the the many different steps where things fall off along the way.

Robby:

You know what I mean. They'll get blown away by me showing him that example with four steps. Yeah, and it's like this is every business runs like this. Like this is every business runs like this. Like this is how it works. You know what I mean and that's real like a super simple version. And they were like, oh, you know. So I think, yeah, it might. It might just be a different language. It might blow them away and I'm wrong.

George:

We can only test. You can only test and not do it one day and see if it has any difference on effect, and I don't think it would. Something so minute like that, in the grand scheme of things, I don't actually think would have any weight to the presentation, whether it's in or whether it's out in all honesty. So then, on that basis, if it doesn't have weight, then why include it in the first place?

George:

So for those who missed out, Yep, those who missed out, they should try it. And there were a few people that emailed the team and said, hey, sorry, we can't make it. So I think those people that genuinely that actually take the time to say sorry, team, we can't make it, something's come up. I think they had every intention of going. So I always get every event. We'll get half a dozen of those, a dozen of those emails Sorry, team, can't make it. Looking forward to the next one. Yeah, so for those who didn't make it like if it's something you actually genuinely wanted to do and you weren't like Robbie's mate who just registers for anything that's free you actually genuinely wanted to do and you weren't like Robbie's mate who just registers for anything that's free how come Get there, get there, stop making excuses.

George:

I think we did a few good exercises during this one about showing people when they don't take that next step, like the putting your hand up example, like why didn't you give 100%? Just give it the first time. Why don't you know? Like the hand putting your hand up example, like why didn't you give a hundred percent, just give it the first time. Why don't you go that far Like go a hundred percent each and every time. So I reckon that works. Um, that's great. But I see that with a lot of people sometimes people just need that nudge or they either just need to be in enough pain or annoyance that they go okay, something has to change now. So it may not be this event, it may be the next one that they are ready to attend. So there probably is that with people too, they're just not ready when they register, or they're not annoyed enough, they're not, it's not, they're not in enough pain to make a change.

Robby:

Yeah, got to press the pain button, got to find it.

George:

Got to find the pain button, then we'll press it so you can get there. But good news is, perth, we're going to find your pain button, we're going to press it and then you're going to come to the event. We're going to change your life, all right. So, all in all, biggest takeaway.

Robby:

And we press it, and then you're going to come to the event. I'm going to change your life. Um, all right.

George:

So, all in all, biggest takeaway, my biggest takeaway is from those two events that people genuinely want to do better. Why don't they? I don't know, but I'm talking about the people in the room. All right, people, people want more. That was my, my takeaway from these last two events that we did.

George:

People want more, they want to do good, but do they take the action to do more, to get more? Not always, and I think that's where we come in picture as a guide. Let me show you, let me help you, it's not that much harder to want more and to get those more things, but you do have to work this much harder than everyone else in the room. Yes, there is a level of you taking more commitment than someone else and I think once they're shown that as a guide as me, you being their guide to go, come this way, just give it a crack. You've got nothing to lose, nothing to lose and you've got a lot to potentially gain if you put in the work. And I reckon once we help them with that and get over those fears, those self-doubts, that's when they go. Okay, let's give it a crack. Like, as you said, yesterday we had a lady walk into the room at 3.30, 3.30, 3.30 PM.

Robby:

PM. Yeah, it's been running since 8am yeah, 8am we started.

George:

We started early. There was another little tweak we did, which I really liked starting early. I think that made a big difference. Anyway, she walks in at 3.30, listens to me speak for about 20 minutes, then I go off, and then she went to the back of the room and purchased a ticket to the next event. Yeah, literally. Yeah. So good on her, looking forward to seeing you there. But she knew what she wanted. She came in, she had a purpose, she had something on that unexpected throughout the day, she's like no, I still want to get there, I still want to go there. And even though she was there for the last hour and a half of the training, she committed to go into the next training and to the next level. She saw value in the short space of 20 minutes and then goes no, no, I want to be involved with this. But some people are like that too, like they're just action takers, like, all right, this is right for me, let's do it.

Robby:

You know what I think people are not very good at. This is for everyone. Listening, this is you would get this more than me. But I think a lot of people come and they want free stuff. Like what should I do here? Blah, blah, like a guy. I'll give you an example. Yesterday in Sydney a guy came to the back of the room, yeah, and he's like hey man, um, you know, I'm looking for a job. Blah, blah, blah. I was like okay, young, I'm not me, 20s baby he's like I'm looking for a job.

Robby:

Um, I know you don't work in construction, but I know you'd not. You'd know a lot of people in construction. Uh, you know I can. My skills are I'm a project manager. And I was like yeah, and then he's like do you know anyone? My skills are I'm a project manager. And I was like yeah, and then he's like do you know anyone that would hire me? And I'm like not really man. Like I don't, that's a part of the business I have nothing to do with. Like I've got no, I don't know who the fuck project managers are in every business we work with. They've got nothing to do with me. My job is to get them the leads and make sure they close them. That's it. And he's like oh, okay.

Robby:

And I see it with you as well, where a lot of people come and they're like oh, you know, I'm studying, I'm a student, what should I do here? What should I do there? And I think those people need to learn how to give before they ask you know what I mean. Like hey, man, you want my time, get me. Like hey, man, you want, you want my time. Like okay, cool, offer me some. Like come work for free. Tell me you come and work for free. Tell me you'll come and do this thing. Tell me, hey, I can do this in your business. Like I feel like there's like they're. It's like they're kind of like leeches almost you know what I mean and it's like they're just trying to take from you every single time, yep, like every single time I get off stage, you get bombarded, yeah.

George:

Yeah, that's right. Everyone comes up to you yeah, and everyone's like, hey, what should I do here? What?

Robby:

should I do there? And it's like hey, man, like, if you like, the whole thing is direct people. I used to try and you know, be nice and help people. I'm like no, no.

George:

People were coming up to me and they're like um, exact same thing. Often students will come up and say, oh, you don't want to do this, and I just say the same thing. So go and apply for jobs like provide value. You'll probably get rejected a hundred times. Don't lose first. That's when you're going to get the job, all right. And then keep applying, keep applying.

Robby:

I don't remember ever doing that.

George:

I remember having, when I first got a job when I was young, like applying, I had to apply.

George:

I went to seven job interviews before I got my first job. But anyway, I was saying to him yeah, there's that aspect with the younger guys just wanted to come up and have a chat. But I try and hurry them along and I said listen, there'll be an opportunity for questions later. Right now I'm at the back of the room to have a chat about this. So do you have a question about that? She's like no, okay, well, we'll chat later. So I sort of brush them along, because even people business owners will come up to me and say, hey, I'm looking to do this job. It's 50 grand, but my margin's this much. What do you not? We're not coaching now. I'm here to talk about this. If you want, you can stick. Like at the end of the day we'll do q a, all right, and we'll have a quick and don't take it in the wrong way, everyone no, it's not about that at all, it's just we're limited with our time.

George:

Yeah, and also this, and this was one other thing a guy came up to me yesterday no, no, in melbourne, it was in Melbourne and he's like George, I love what you're doing. He goes, I've got this massive consortium together, and so on, blah, blah, blah. He goes, can I buy you a coffee? And I'm like, look, don't take this the wrong way, I can buy my own coffee. I don't need you to buy me a coffee. I go. My time is what you're telling me when you say that is George, an hour of your time is worth $4.50. Don't take that the wrong way, guys. I'm just very protective of who I'm going to spend time with, and if I'm going to spend time with you, you either need to pay for it or it needs to be a collaborative, mutually beneficial venture.

Robby:

Yeah, I reckon no previous event have I been offered so many lunches and coffees.

George:

Oh, there you go, and that's what I mean, guys. Look, you're not offering any value in that instance to Robbie or to myself. Hey, I've got $25 in my pocket right now. I can sort my own lunch out, so how much is your lunch?

Robby:

$25?.

George:

Look, guzmani Gomez. You recently introduced me to it, guzmani, what is it? Gyg? I don't know. Stop it, you're showing your age.

Robby:

What's it called? I call it GYG.

George:

I call it Guzman's.

Robby:

But is it called Guzmani? I don't know. I don't know if it's called Guzmani. I now really want to know.

George:

Could you look it up? Someone put it in the comments Guzmani Govers I don't know, gyg. I've never heard anyone say that, but I hadn't had it until like four weeks ago and you're like hey, go, it's sick. And I went and had it and I'm like, wow, it's pretty good, nice and healthy and tasty price yeah, 25 bucks.

Robby:

Yes, I'm gonna go to make it work. I think we know what we have for lunch today because money sorted how fucking good.

George:

um, yeah, it's like guys, what are you bringing to the table? Think about that with everything you do. Again, we just had this whole conversation about value. What value are you bringing to me to make it stupid for me not to sit down and have lunch with you? I would look at that and go, wow, I need to have lunch with you. Yes, let's go for lunch. But at the moment, all you're doing is saying, hey, can we have lunch? I want to run this idea by you. Hey, can I get you a coffee? I'd love to pick your brain. I can pay for my own coffee. This is powerful stuff, guys, if you can get over that little aspect and I'm not talking specifically to go and speak to someone or do something, but something that will bring that person value, to want to do business or converse with you.

Robby:

Yeah, contrarian thinking, do something that no one else is doing. I saw this great thing and we'll, and we'll, we'll wrap up, wrap up with this. Uh, I saw a great thing where a guy did a a um his resume. He went to give him his resume but instead of putting his resume in like an envelope or like going and handing it in as a you know how everyone gives you like in a fucking plastic pocket printed on two A4 sheets, and they've printed double-sided to save paper. It's like he goes and puts it inside a donut box and delivers a box of donuts to the office or to the manager and then as soon as they open it on the inside, it says blah, blah, blah, blah, blah, and then the thing is stuck in there and they can take it off and then see it and it's like fuck, that's you thought differently, then that's right, and most people would have the mentality of I'm not going to pay $25 to apply for this job, which?

Robby:

I did, he was willing to buy a box of donuts? Yeah, whatever. What's? A 12-pack of Krispy Kreme worth $25? Whatever, it is $30? Yeah, the airport, okay, now, okay, stop it, stop it.

George:

um, he was willing to, you know, and that's so clever, like that's just outside of the yes, and if you would receive that, what would you do me? I'd eat donuts and budget all of them. No, none of the team would get one. Yeah, is this for me? This is keen my heart guys right? Yeah, trust me, I've seen the man eat a donut for breakfast. Don't fuck around. We were in Sydney. We were in Sydney and we went to a cafe. Yeah, we're out of training.

Robby:

Oh, yeah, we're out of training, we went downstairs. We did it in Vegas as well.

George:

Oh, you did too. That's right, but the first time I saw it was, I will never forget, the first I remember you I?

Robby:

I couldn't believe it. You're quite upset. I couldn't believe it. I thought you wanted a donut. I was like you must want one. Did you want one?

George:

I'll buy you one, relax, hey, what's a donut? What's a $4 for a donut? Yeah, your time's worth more than that. That's where I was getting at with that. But, anyway, fucking flipped, you've got a coffee, small skinny latte. For those of you that want to know Robbie's coffee, it's a strong almond latte. At least that way you can impress him a little bit Strawberry and chocolate donut.

George:

Strawberry donut Jam filled that one as well. No, no jam filled. Oh, no jam In a donut. Yeah, Hot jam donuts, they're sick. Hot jam donuts are sick. Anyway, off topic, but yeah, I flipped when I saw that I was like fuck for breakfast. Yeah, we think this is.

Robby:

Yeah, but the whole point of what we're saying is like think outside the box, you know what I mean. Find a way to get. I get it, I get it. I've been where you know. You kind of don't know what the next step is, or you don't, yeah.

George:

I'm going to close with this as well value aspect of it. So I recently tendered a $13.5 million project. Every single person that submitted a tender to that project sent it electronically and it would have been a PDF. I know it for a fact. So the project management firm that I was speaking with having a chat with them and I was like hey, blah, blah, blah, blah, blah, I know them, I've got a connection with them. Anyway, I didn't email it to them. I got a box. I presented it. The box costs about 120 bucks. It's got my logo on it. It looks nice, it's neat, it's professional.

George:

I printed the offer on nice quality paper, bound. It, put it in the box, made it all special, went down there and handed it to them and they were like fuck, what's this? I said I want a tender offer. I was like wow, this is old school, this is different. He goes no, I haven't received a hard copy tender in years. But I went down there to say hello, how are you? You're well. They showed me around the office, we had a chat, we had a coffee, we went next door, we did a few things, blah, blah, blah and I handed them that. Anyway, the week after I met with them and said hey, because we sat with a developer. I also did email it to them too, so they did have an electronic copy, which wasn't just a PDF. It was another proper proposal online that they could click, and it's pretty pictures and professional.

Robby:

Yeah, that's right.

George:

Again back to what I was saying. They go hey, we sat down with the developer. He was very. That went a long way. That went a long way that he could open a physical box, whilst everyone else was just on a printed piece of paper stapled in the corner. It goes here's the other four offers, by the way, here's PASCON's offer. Whoa, what's this?

George:

Now, thinking about it again, this is what I would look at. If you're putting that much offer into your tender, what are you going to do when you're building my house? It creates a perception, yeah, it does. It elevates you right and makes you better, and as a result of that, we're shortlisted for the project. So what can you do now to create that extra little bit of offer? Because everyone else didn't spend $120 on a box with my own logo, with all this sort of stuff. Everyone else emailed it because it was free and easy. Do that much more than everyone else and you will get the results. There you go Excellent, that's a wrap. That's a wrap. But before we wrap, make sure you take some action. Take some action in your life, and the first step of taking action will be to subscribe to this podcast. Click the red button where it says subscribe, click a bell so you get every notification ever. Subscribe to our email. Do we have a newsletter? We do, robbie, we'll make one If you subscribe to it, definitely not make it on.

George:

He's like just trust me, trust me, don't listen to him. If you send us your email and say, hey, I want to be part of the mailing list, we will Not email you. I'll email you personally. We're not going to email you. I won't even put it in a CRM. We are 100% not going to email you. I'm never going to do that, ever, ever. So he knows me too well. You're not going to get an email from us, but you will be notified. Podcast that drops. We do it weekly, every single Monday, for you coming in and giving you amazing value, each and every time, each and every time. Thank you so much for joining us. Cannot wait for next time. Speak to you soon. Thanks guys, bye.

People on this episode